Director of Sales & Marketing

Jefferson City Capitol Plaza - Jefferson City, MO

Full-time - Mid Level

Jefferson City, MO

About the position

Join our team as the Director of Sales & Marketing at the iconic Jefferson City Capitol Plaza! Nestled in the heart of Missouri's capital city, our hotel is a hub of excitement, surrounded by historic landmarks, charming boutiques, and the picturesque Missouri River. If you have a passion for driving results and a love for community engagement, this is your chance to make your mark in a city brimming with history and potential. The Director of Sales & Marketing position is to provide full cycle sales leadership for top line revenue generation, including identifying, qualifying, negotiating, and closing business for the assigned property, as well as client support, site visits, and overseeing the property sales and service teams. The Director, Sales & Marketing will be tasked with managing property level Sales and Marketing associates, ensuring they understand employment practices, recommending employment decisions and corrective action, supporting performance management, and implementing discipline in accordance with Atrium's Core Values. You will generate new group leads through proactive solicitation using resources such as the internet, 3rd party vendors, brand resources, and Property Sales Systems. Additionally, you will be responsible for recruiting, interviewing, hiring, and training Associates, while aggressively pursuing all appropriate business opportunities within designated accounts or segments. You will also function as a key leader of the Revenue Strategy Team along with the General Manager and Director of Revenue Management, helping to develop pricing, inventory, and marketing strategies. Engaging actively in the local community through approved memberships in organizations, charitable activities, and business community events is essential. The Director will oversee all hotel marketing, ensuring content and appearance are current, accurate, and optimally represent the hotel. This includes managing all print and digital marketing, catering menus, social media posts, online reviews, and all content on brand and third-party websites. Financial leadership of the sales function will include forecasting Group and Catering Revenue, participating in the annual budget process, and preparing for financial reviews at the property level and above.

Responsibilities

• Manage property level Sales and Marketing associates including Sales Managers, Event Sales Managers, and Sales Coordinators.
• Generate new group leads through proactive solicitation using various resources.
• Recruit, interview, hire, and train Associates.
• Aggressively pursue business opportunities within designated accounts or segments.
• Plan and execute client site visits, negotiations, and meetings.
• Function as a key leader of the Revenue Strategy Team, developing pricing and marketing strategies.
• Act as the liaison between the property and the Enterprise Sales Organization.
• Engage in the local community through memberships and charitable activities.
• Oversee all hotel marketing, ensuring content is current and accurate.
• Provide financial leadership for sales functions, including forecasting and budget participation.
• Conduct and participate in required company standard meetings.
• Manage the negotiated Transient segment with support from Atrium National Sales.
• Host or participate in proactive sales initiatives and events.

Requirements

• 5+ years of hotel or industry related experience.
• Proven performance achieving individual and team sales productivity goals.
• Bachelor's degree in related field or equivalent experience.
• Demonstrated experience with industry specific sales programs including Microsoft Office, Delphi.fdc, and/or CI/TY.

Nice-to-haves

• 5+ years of hotel sales and marketing experience.
• 3+ years successfully directing a sales, catering or similar team.
• Strong working knowledge or experience with Group, Negotiated Transient and Social Event segments.
• Working knowledge of ProfitSword forecasting.

Benefits

• Daily Pay
• Significant Travel Discounts on Marriott and/or Hilton properties
• 401k Plans
• Medical Insurance
• Other property specific benefits
• Career growth opportunities through Internship programs, training and development.