Director of Sales & Marketing

Core Group Resources - Freeland, WA

Full-time - Director

Freeland, WA

About the position

Core Group Resources is seeking a highly motivated and experienced Director of Sales and Marketing to lead our sales and marketing team. This pivotal role involves developing and executing a comprehensive sales strategy aimed at capturing emerging opportunities within the maritime industry. The successful candidate will be responsible for promoting innovative technologies and production methods as solutions to industry leaders, thereby meeting the needs of key maritime operators, their crews, and the environment. In this role, you will create and implement a sales and marketing strategy specifically tailored for new construction and service work. You will be tasked with developing business forecasts and marketing plans that address both current and emerging market opportunities. Your expertise in the shipbuilding and maritime industry will be crucial as you research and identify potential business opportunities, leveraging your knowledge to effectively present and sell the company's new construction and repair services. As the Director of Sales and Marketing, you will lead business development processes, including funnel management, capture management, and proposal development. You will conduct due diligence to evaluate potential partners and develop presentations that highlight the value of alliances or partnerships. Negotiating formal alliance or partnership agreements will be a key responsibility, ensuring ongoing satisfaction for all parties involved. Additionally, you will maintain an active sales database through Salesforce, facilitating mass mailings, email outreach, and client relationship management. You will also play a critical role in transitioning customers from sales leads to project management upon closing sales and will participate in regional and national trade shows and training seminars to promote the company's offerings.

Responsibilities

• Create and execute sales and marketing strategy for new construction and service work.
• Develop business forecasts and marketing plans to address current and emerging market opportunities.
• Research current and future business opportunities.
• Leverage knowledge specific to shipbuilding and maritime industry to present and sell company's new construction and repair services.
• Perform professional field sales and high-level customer consultation in current and emerging sectors of our industry, including government, renewable energy, commercial fishing, and passenger vessels.
• Lead business development processes, including funnel management, capture management, and proposal development.
• Conduct due diligence evaluating potential partners.
• Develop and deliver presentations highlighting the value of alliances or partnerships to all involved parties.
• Negotiate formal alliance or partnership agreements and ensure ongoing satisfaction of the partner organization.
• Maintain and develop active sales database for sales and marketing efforts through Salesforce that allows for mass mailings, email outreach and client relationship management.
• Transition the customer from sales lead to project management upon close of sale and perform final close out with customer upon project completion.
• Participate in regional and national trade shows and training seminars.

Requirements

• BS/BA degree in Engineering, Business Administration, or related field; MBA preferred.
• Ability to achieve security clearance for U.S. military pursuits.
• Proven success calling on ship owners, government agencies, contractors, or suppliers of products for shipbuilding and ship repair.
• Ability to lead and manage in a fast-paced and constantly changing environment.
• Experience with planning and executing marketing activities through trade shows, industry organizations, social media campaigns, and direct sales.
• Proficient with Microsoft Office Suite and MS Project.