Director of UX Research and Product Insights - Yahoo Sports

$160,965 - $349,885/Yr

Yahoo Holdings - Moffett Field, CA

Full-time - Senior

Hybrid - Moffett Field, CA

About the position

The Director of UX Research and Product Insights at Yahoo Sports is a strategic leadership role focused on integrating user research, data analytics, and product insights into the design and development process. This position aims to ensure that user needs and behaviors are central to product strategy and execution, influencing the future of products and fostering a culture of user-centered innovation.

Responsibilities

• Define the vision, strategy, and roadmap for UX research and product insights across the organization.
• Build, mentor, and lead a high-performing team of researchers and analysts.
• Develop scalable research frameworks and methodologies that align with business goals and product strategies.
• Evangelize the value of research and insights within the organization to foster a culture of data-informed decision-making.
• Oversee the planning and execution of qualitative and quantitative research studies, including user interviews, usability testing, surveys, and analytics.
• Synthesize research findings into actionable insights that inform product strategy, design decisions, and business objectives.
• Champion the voice of the user, ensuring it is represented in key product and business discussions.
• Create and maintain a centralized repository of research and insights to promote knowledge sharing across teams.
• Partner with product managers, designers, data scientists, and engineers to identify research opportunities and align on priorities.
• Collaborate with analytics and data teams to integrate behavioral data with qualitative insights for a comprehensive understanding of user behavior.
• Influence product roadmaps and business strategies by providing compelling insights and recommendations.
• Define and track key performance indicators (KPIs) to measure the impact of research and insights on product and business outcomes.
• Continuously evaluate and improve research practices, tools, and processes to ensure efficiency and effectiveness.

Requirements

• Bachelor's or advanced degree in Human-Computer Interaction (HCI), Cognitive Science, Psychology, Sociology, Anthropology, or a related field.
• 10+ years of experience in UX research, product insights, or a related field, including 5+ years in a leadership role.
• Deep expertise in a wide range of research methodologies, including qualitative and quantitative techniques.
• Proven experience translating research insights into business and product impact.
• Strong leadership skills with a track record of building, mentoring, and managing high-performing teams.
• Excellent communication and storytelling skills, with the ability to influence and inspire stakeholders at all levels.
• Demonstrated ability to manage multiple complex projects and prioritize in a fast-paced environment.
• Experience working with digital products, including web and mobile platforms.

Benefits

• Healthcare coverage
• 401k plan
• Backup childcare
• Education stipends
• Flexible hybrid work options
• Discretionary annual bonus or commissions
• Equity incentives