Director Point of Sale Marketing - Tampa/South Florida

Hilton - Tampa, FL

Full-time - Director

Tampa, FL

Accommodation

About the position

The Director of Point of Sale Marketing is responsible for building and maintaining a high-performing package sales organization that effectively achieves business objectives such as Sales Per Hour by hotel, Team Member performance, and Vendor Partnership management. This role involves creating and implementing effective FPS package sales strategies while leading location-based sales teams to meet corporate sales objectives. The Director will align the goals of both the team and partners to foster a cohesive business relationship, ensuring that all sales targets are met and exceeded. In this position, the Director will develop the necessary competencies and processes to create an efficient sales organization. This includes enhancing team members' sales skills, hiring performance-driven individuals, and ensuring accountability within the sales teams. Leadership will be provided through effective communication of the vision, active coaching, and development of team members, alongside regular performance management through monthly reviews. The Director will also be responsible for implementing marketing employee reward and recognition programs, ensuring a high-quality customer care culture with hotel partnerships, and conducting monthly communication meetings to align goals. Budget control, compensation programs, and incentive planning will fall under the Director's purview, ensuring that departmental goals align with the overall strategy. Additionally, the Director will proactively identify changes in the timeshare industry and competitive environment to adjust strategies accordingly. Monthly, quarterly, and annual sales forecasts will be prepared in collaboration with hotel partners, and tactical marketing plans will be developed to exceed sales forecasts. The role also involves negotiating agreements with hotels and retail partners to enhance marketing opportunities and collaborating with creative services to maintain professional presentation and brand standards.

Responsibilities

• Build and maintain a high-performing package sales organization to achieve business objectives.
• Create and implement effective FPS package sales strategies for location-based sales teams.
• Develop competencies and processes for an efficient sales organization.
• Enhance team members' sales skills and ensure accountability within sales teams.
• Provide leadership through effective communication, coaching, and performance management.
• Implement marketing employee reward and recognition programs.
• Ensure high-quality customer care culture with hotel partnerships through regular communication.
• Manage budget control, compensation programs, and incentive planning for the department.
• Ensure effective hiring, training, and retention of marketing sales representatives.
• Conduct field visits and performance appraisals for team members.
• Identify changes in the timeshare industry and adjust strategies accordingly.
• Prepare monthly, quarterly, and annual sales forecasts in collaboration with hotel partners.
• Develop and implement tactical marketing plans to exceed sales forecasts.
• Negotiate agreements with hotels and retail partners for marketing opportunities.
• Collaborate with creative services to maintain brand standards in marketing locations.
• Coordinate arrival/departure contact strategies with corporate Direct Marketing.
• Leverage technology and data assets for marketing effectiveness.
• Identify hotel partners and establish marketing proformas for growth plans.
• Collaborate with other departments to address key business issues and opportunities.

Requirements

• Proven experience in sales management and marketing, particularly in the hospitality or timeshare industry.
• Strong leadership skills with the ability to coach and develop team members.
• Excellent communication and interpersonal skills to foster relationships with partners and team members.
• Experience in budget management and financial planning.
• Ability to analyze market trends and adjust strategies accordingly.
• Strong negotiation skills and experience in managing vendor relationships.
• Proficiency in data analysis and leveraging technology for marketing purposes.

Nice-to-haves

• Experience in developing and implementing employee recognition programs.
• Familiarity with creative design and branding standards in marketing.
• Knowledge of the competitive landscape in the hospitality industry.

Benefits

• Health insurance
• Dental insurance
• 401k retirement plan
• Paid time off
• Employee discounts
• Flexible scheduling