Director, Regional Venue Sales

Live Nation - Burgettstown, PA

Full-time - Mid Level

Burgettstown, PA

10,001+ employees

Amusement, Gambling, and Recreation Industries

About the position

Live Nation Entertainment's Media & Sponsorship Division is seeking a Director, Regional Venue Sales. This successful sponsorship sales professional will be responsible for creating and selling branded, high-impact music marketing programs across our owned/operated venues in Pittsburgh and Cleveland. The role involves creating, packaging, and selling solution-based music marketing programs at Live Nation owned/operated venues and regional festivals throughout the greater Pittsburgh & Cleveland DMA's. Core inventory includes a mix of property assets, consumer promotions, and digital media. The Director will identify, qualify, and engage senior-level decision-makers at brands and agencies in a strategic manner, meeting or exceeding revenue and key account goals annually. This position requires crafting sales presentations that creatively and distinctly differentiate and communicate unique assets to targeted prospects. The Director will also educate and position Live Nation capabilities to the sponsor/advertiser marketplace, demonstrating the branding values of live music to create unique marketing value. Additionally, the role involves structuring, pricing, successfully negotiating, and closing integrated sponsorship platforms that will keep the Director performing at optimal levels. The Director will oversee account contracts, invoicing, and receivables, ensuring all aspects of the sales process are managed effectively.

Responsibilities

• Create, package, and sell solution-based music marketing programs at Live Nation owned/operated venues and regional festivals.
• Identify, qualify, and engage senior level decision makers at brands and agencies.
• Meet or exceed revenue and key account goals annually.
• Craft sales presentations that creatively differentiate and communicate unique assets to targeted prospects.
• Educate and position Live Nation capabilities to the sponsor/advertiser marketplace.
• Demonstrate the branding values of live music to create unique marketing value.
• Structure, price, negotiate, and close integrated sponsorship platforms.
• Oversee account contracts, invoicing, and receivables.

Requirements

• A minimum of 5 years of Sponsorship Sales experience with extensive venue sales accomplishments.
• Bachelor's degree required; advanced degree preferred.
• Proven track record of successfully working with brands to create, sell and execute innovative venue-based marketing programs and promotions.
• Excellent relationships with senior level marketing executives at relevant companies.
• Key agency contacts with media buyers, planners and senior media management.
• Demonstrated ability to develop and nurture relationships and work effectively at all levels of the decision process.
• Sufficient understanding of media/advertising buys to communicate value of sponsorship vs. pure media as a marketing solution.

Nice-to-haves

• Experience in the live entertainment industry.
• Familiarity with digital media and consumer promotions.
• Strong negotiation skills.

Benefits

• Medical, Vision and Dental benefits for you and your family.
• Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs).
• Generous paid time off policy including paid holidays, sick time and paid days off for your birthday.
• Free concert tickets.
• 401(k) program with company match.
• Stock Program.
• New parent programs & support including caregiver leave and baby bonuses.
• Infertility support.
• Tuition reimbursement and student loan repayment.
• Internal growth and development programs & trainings.
• Volunteer time off.
• Crowdfunding network.