DTC Operations Specialist

$52,000 - $56,160/Yr

Ste. Michelle Wine Estates - Newberg, OR

Full-time - Entry Level

Newberg, OR

Beverage and Tobacco Product Manufacturing

About the position

The DTC Operations Specialist at REX HILL Winery is responsible for providing operational and administrative support to the Direct to Consumer (DTC) department, which includes Wine Club, E-commerce, Tasting Room, and Events/Hospitality channels. This role requires a blend of technical expertise, organizational skills, and a passion for wine and customer service to enhance DTC performance and build brand loyalty while achieving sales goals.

Responsibilities

• Collaborate with Direct Sales Operations Manager to organize and execute all facets of Wine Club business.
• Serve as the lead on all club member communication.
• Oversee the Will Call process, including tracking orders, pick-up notifications, inventory reconciliations, and managing unclaimed orders.
• Educate DTC staff on Wine Club benefits, shipments, and sales initiatives, supported by the Direct Sales Operations Manager.
• Collaborate with Direct Sales Operations Manager to achieve e-commerce sales goals via strategic sales initiatives.
• Partner with Direct Sales Operations Manager & Marketing partners to create and implement e-commerce strategies, including email campaigns and promotions.
• Oversee and maintain e-commerce sales systems, including sales platforms, databases, management, order and shipment processing, issue research and resolution, & inventory management.
• Provide exceptional wine presentations and guest education, ensuring all guests receive a VIP experience.
• Assist with Tasting Room operational and administrative tasks to meet sales goals, including order processing, POS support, event setup, and customer service.
• Generate regular and ad hoc reports for performance tracking.
• Serve as department point person on wine inventory management, including item setup within sales and compliance systems to ensure appropriate movement/transfer/orders of wine inventory between locations.
• Build proficiency in additional DTC operation systems and processes to serve as backup for other DTC operations within the organization.
• Partner with multiple departments for efficient and effective DTC department operations.

Requirements

• High school diploma or equivalent minimum requirement, associate's degree preferred.
• Minimum of one year of administrative experience required.
• Must be 21 years of age with a valid OLCC card.
• Prior experience in hospitality or hosting, with a focus on wine preferred.
• Proficiency in Point of Sale (POS) systems such as Wine Direct, D365, or Commerce7 well beyond simple guest order entry.
• Proficiency in Microsoft Outlook and Excel required.
• Able to stand for extended periods of time, and lift and carry up to 50 lbs. up and down stairs.
• Ability to reliably get to and from off-site events.
• Schedule flexibility needed for weekend, holiday, and occasional evening shifts.

Benefits

• Health Care Coverage including medical, dental, vision & prescription - eligible on date of hire for full-time employees.
• Paid Vacation & Holidays.
• 401(k) with Employer Match and Supplemental Contribution.
• Employee Wine Discounts.