Dorman - Madison, IN

posted 9 days ago

Full-time - Mid Level
Madison, IN
Specialty Trade Contractors

About the position

The E-Commerce Graphic Designer will be a key member of the marketing team, responsible for creating high-quality digital assets that enhance online conversions and developing multimedia content for various marketing purposes. This role requires a strong understanding of design trends, e-commerce principles, and proficiency in email marketing automation, with a focus on maintaining brand consistency and producing captivating designs.

Responsibilities

  • Design and develop high-quality graphic content for e-commerce platforms, including website graphics, banners, product images, email campaigns, social media graphics, and promotional materials.
  • Collaborate closely with the marketing and product teams to generate visually attractive and effective promotions, campaigns, and advertisements.
  • Uphold brand guidelines and ensure consistency across all designs while introducing creativity and fresh ideas.
  • Leverage analytics data to comprehend the impact of designs and modify based on performance.
  • Handle multiple projects concurrently, meeting strict deadlines.
  • Stay updated on the latest design trends, tools, and techniques in e-commerce, and recommend innovative ideas to enhance the online shopping experience.
  • Utilize email marketing automation tools, such as Klaviyo, to design and optimize visually appealing and effective email marketing campaigns.

Requirements

  • Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
  • Knowledge of UX/UI principles and an understanding of how design decisions impact e-commerce conversions.
  • Proven experience with email marketing automation tools, focusing on designing visually appealing and effective emails.
  • Ability to effectively operate in a fast-paced, remote team environment with strong communication skills, both written and verbal.
  • A robust portfolio showcasing e-commerce-focused design work.
  • Experience in video editing and animation contributing to engaging multimedia content.
  • Familiarity with e-commerce platforms such as Shopify, WooCommerce, or Magento.
  • Familiarity with email marketing platforms such as Klaviyo.
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