Editor, OEM Off-Highway

Ac Business Media - Fort Atkinson, WI

Full-time - Mid Level

Remote - Fort Atkinson, WI

Publishing Industries

About the position

We are seeking an experienced Editor to lead our editorial efforts for the on- and off-highway mobile equipment markets. This role requires a strong background in writing, publishing, and social media, along with the ability to manage multiple tasks and projects with varying deadlines. The ideal candidate will have journalism and print production experience, preferably within the mobile equipment industry. As the brand editorial lead, you will be responsible for creating both long-form and short-form content, including articles, product write-ups, and blogs, for both print and online platforms. You will also manage e-newsletters and social media channels, ensuring that our content remains fresh and engaging. In this position, you will oversee the monthly production process, collaborating with the Production Manager, Art Director, and other team members to ensure timely delivery of high-quality content. You will write SEO-friendly headlines and utilize content management platforms to optimize digital content. Additionally, you will work closely with the Construction content team to identify and share relevant content, facilitate awards programs, and contribute to custom client content when necessary. Your role will also involve moderating podcasts, video production, and webinars, as well as attending tradeshows and industry events to gather insights and repurpose content across various media formats. Your primary goal will be to support the brand's content and project efforts, ensuring that our print and digital properties are consistently updated with fresh, accurate, and engaging content. You will take ownership of the editorial direction, generate original content ideas, and monitor content performance to refine our strategies. This position offers the flexibility to work remotely or in a hybrid environment, allowing you to thrive in a dynamic team setting while contributing to the success of IRONMARKETS.

Responsibilities

• Act as brand editorial lead for the on- and off-highway mobile equipment markets.
• Write long-form and short-form articles, product write-ups, blogs, and more for both print and online.
• Manage e-newsletters and social media channels.
• Assign and manage contributed and freelanced content for both print and online.
• Spearhead monthly production process, collaborating with Production Manager, Art Director, and others.
• Write SEO-friendly headlines for online publication.
• Utilize content management platforms to determine keywords for stories and digital content.
• Collaborate with the Construction content team to identify and share content.
• Facilitate and oversee awards programs and spec guides.
• Work with Content Director and Sales team to improve processes.
• Contribute to custom client content and programs when needed.
• Help manage content for OEMOffHighway.com, including contributed content and case studies.
• Moderate podcast series, video production podcasts, and webinars.
• Attend tradeshows/conferences and other industry events.
• Repurpose content for different forms of media.

Requirements

• Experience in journalism and print production.
• Strong writing, publishing, and organizational skills.
• Ability to manage multiple tasks and projects with varying deadlines.
• Industry experience in on- and off-highway mobile equipment markets preferred.
• Familiarity with content management systems and SEO best practices.

Nice-to-haves

• Experience with video production and podcasting.
• Knowledge of digital marketing strategies.
• Familiarity with analytics tools to monitor content performance.

Benefits

• 401(k)
• Dental insurance
• Disability insurance
• Paid time off
• Vision insurance