TEKsystems - Salt Lake City, UT

posted 20 days ago

Full-time
Salt Lake City, UT
Professional, Scientific, and Technical Services

About the position

The Campaign Operations Specialist will be part of the Marketing Technology and Operations team, focusing on the execution and optimization of global B2B marketing programs. This role involves collaborating with various business teams to enhance operational capabilities and processes necessary for integrated marketing initiatives that foster engagement and pipeline growth.

Responsibilities

  • Support the building, execution, performance, and optimization of global B2B marketing programs.
  • Create new programs and campaigns in Marketo.
  • Develop email, landing page, and form assets.
  • Assist with webinars and build event registration pages.
  • Provide best-in-class support to marketing strategy teams.
  • Drive tactical execution and ensure deliverables meet service level agreements.
  • Assist in project-level processes and optimize operational efficiencies.

Requirements

  • Experience with Marketo and marketing automation tools.
  • Detail-oriented and results-driven mindset.
  • Strong collaboration skills and ability to work in a cross-functional environment.
  • Experience in setting up and launching marketing campaigns.

Nice-to-haves

  • Familiarity with B2B marketing strategies.
  • Experience in managing webinars and events.
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