Email Marketing Manager

Lee Hecht Harrison - Memphis, TN

Full-time - Senior

Memphis, TN

Administrative and Support Services

About the position

The Marketing Program Management Manager will lead strategic marketing initiatives aimed at enhancing brand visibility, driving customer acquisition, and boosting revenue. This role is crucial for planning, coordinating, and executing complex marketing projects while ensuring alignment with business objectives. The manager will also focus on optimizing workflows, driving process improvements, and fostering collaboration across various functions within the organization.

Responsibilities

• Build and maintain strong relationships with stakeholders, manage expectations, and provide ongoing support.
• Oversee task queues, troubleshoot issues, and ensure efficiency in workflow management.
• Develop and implement process improvements, provide training, and advocate for new processes.
• Optimize resource allocation and monitor team performance.
• Implement automation strategies to enhance campaign effectiveness in marketing automation.
• Streamline workflows and utilize data to measure performance for operational excellence.
• Lead and mentor a team, fostering a culture of high performance.

Requirements

• 15+ years of experience in marketing, with at least 5 years in a leadership role.
• Proficient in tools like Asana, Google Ads, and Marketo.
• Strong leadership and communication skills.
• Proven track record in process improvement.
• Must reside within 50 miles of the location.

Nice-to-haves

• Certifications in process improvement (e.g., Lean Six Sigma).
• Proficient in project management tools.
• Adaptable and flexible in a dynamic environment.