Email Marketing Manager

About the position

We're seeking a skilled and detail-oriented Email Marketing Manager to join our team. If you thrive on creating engaging email campaigns, optimizing strategies for success, and turning data into meaningful outcomes, this role is tailored for you.

Responsibilities

• Collaborate with Campaign Managers to design, execute and activate email marketing campaigns, ensuring precision and timeliness.
• Work with 6Sense and Marketo to set up, monitor, and optimize campaigns.
• Manage and optimize nurture programs, with a focus on converting leads to QLs with personalized messaging.
• Conduct A/B testing to evaluate campaign effectiveness and identify opportunities for improvement.
• Analyze and report on email campaign performance, providing actionable insights to optimize future initiatives.
• Maintain sharp attention to detail, constantly refining processes to increase efficiency and accuracy.

Requirements

• 3-5 years of experience in email marketing or marketing operations, ideally with hands-on experience in email campaign management and nurture program design.
• Hands-on experience with 6Sense, Marketo, and email marketing platforms, especially in designing nurture programs.
• A strong understanding of email analytics, A/B testing, and performance reporting, with the ability to translate data into insights and action items.
• Exceptional attention to detail.
• A collaborative mindset combined with a strong sense of ownership and proactivity.