Enablement Content Manager

$52,000 - $102,000/Yr

Genesys

posted about 1 month ago

Full-time - Mid Level
Remote
5,001-10,000 employees
Fabricated Metal Product Manufacturing

About the position

The Enablement Content Manager (ECM) plays a crucial role within the Global Field and Partner Enablement team at Genesys. This position is responsible for curating and managing enablement content, establishing governance policies, and acting as the system administrator for the Genesys Enablement Platform. The ECM advocates for the needs of Genesys and Partner sales teams, leveraging technology and best practices to enhance content accessibility and effectiveness, ultimately driving customer success and sales performance.

Responsibilities

  • Implement, promote, and maintain Content Management and Governance through documented publishing guidelines, naming conventions, brand compliance, tagging, curation, and promotion policies.
  • Establish and manage multiple Governance workstreams (Strategic, Platform (Seismic) architecture, and Content).
  • Create, manage, and publish enablement content to support sales/partner programs and initiatives, curating it to provide sellers with the right content at the right time in the sales cycle.
  • Consult, design and develop Genie (Seismic) pages to align with overall business strategy and goals.
  • Manage overall content library, performance of content, and timely archival of low performing and/or out of date content.
  • Provide ongoing enablement and consulting to marketing teams & other content publishers.
  • Contribute to search engine optimization (SEO) initiatives with keyword optimization, content tagging, and metadata management.
  • Provide insights on content ratings, utilization, and impact using learning management platforms, content management systems, and web analytics tools.
  • Ensure and demonstrate continuous growth of platform adoption year-over-year through content quality, relevance, and curation.
  • Understand and communicate to leadership new technologies/platform features. Manage implementation of new technology/features.
  • Provide feedback and recommendations to Marketing operations to optimize content quality and sales guidance.
  • Partner with cross-functional teams to develop training content for strategic sales assets.
  • Overall Seismic platform system administration and management: Profile and Newscenter channel management, user management, external system integrations (Salesforce, Snowflake), work with IT team on requirements outside of the platform (i.e. Okta, SAML, sFTP) to ensure the most effective automation is in place to minimize manual work.

Requirements

  • 3+ years in SaaS content management, B2B marketing, or digital communications
  • Experience working with Content Management and LMS platforms (Seismic experience preferred)
  • Experience with Salesforce (preferred)
  • Experience supporting a global sales team (preferred)
  • Content management experience (preferred)
  • Channel/partner experience (preferred)
  • Experience with MS Office suite (strong Excel and PowerPoint skills required)
  • Excellent oral and written communication skills
  • Self-starter who is detail-oriented with a strong bias toward action and tangible results.
  • Knowledge of buyer and seller content needs across stages of the sales cycle.
  • Problem solver with strong project management, change management, and organizational skills.
  • Passion for knowledge sharing and helping others.

Benefits

  • Medical, Dental, and Vision Insurance
  • Telehealth coverage
  • Flexible work schedules and work from home opportunities
  • Development and career growth opportunities
  • Open Time Off in addition to 10 paid holidays
  • 401(k) matching program
  • Adoption Assistance
  • Fertility treatments
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