Engagement and Events Marketing Manager

$70,000 - $70,000/Yr

Dat - Denver, CO

Full-time - Mid Level

Hybrid - Denver, CO

Rental and Leasing Services

About the position

The Engagement and Events Marketing Manager at DAT is responsible for developing and executing strategies that enhance customer interactions and brand preference. This role involves managing in-person trade shows, conferences, virtual events, and other engagement opportunities, while collaborating with cross-functional teams to integrate customer engagement strategies across the organization. The position is pivotal in driving customer-centric initiatives and ensuring measurable outcomes from various marketing efforts.

Responsibilities

• Develop and execute strategies for customer engagement and brand preference.
• Plan and manage in-person trade shows, conferences, and virtual events.
• Collaborate with marketing, sales, and product teams to align engagement strategies with business goals.
• Monitor and evaluate customer engagement opportunities and industry trends.
• Generate and interpret post-show reports, including ROI and follow-up activities.
• Assist with lead capture planning and post-event analysis.
• Coordinate on-site operations for trade shows and events.

Requirements

• 5-7 years of experience in marketing with a focus on customer engagement strategies.
• Proven ability to communicate effectively with various stakeholders including sales and senior management.
• Prior experience in trade show and corporate event planning.
• Strong project and process management skills.
• Excellent interpersonal skills and professionalism.
• Robust attention to detail and problem-solving abilities.
• Bachelor's degree.

Nice-to-haves

• Experience in a dynamic corporate marketing or agency environment.
• Ability to work flexibly and collaboratively in a rapidly-changing environment.
• Experience in planning and executing world-class corporate events.

Benefits

• 401(k) matching
• AD&D insurance
• Dental insurance
• Disability insurance
• Employee assistance program
• Employee stock purchase plan
• Flexible spending account
• Paid time off starting in year one
• Additional paid holidays
• Tuition reimbursement program
• Wellness programs