Encore - Atlanta, GA
posted 4 months ago
The Sales Manager, Venues is a pivotal role responsible for guiding customers through their event experiences, ensuring that their goals and objectives are met to create compelling events. This position requires a proactive approach to sales, utilizing Encore's established sales processes and methodologies to secure business effectively. The Sales Manager will leverage all available tools to maximize event and revenue capture from their assigned customer base, while also cultivating and maintaining strong relationships with key hotel personnel to enhance overall business relationships. The role supports company initiatives, business strategies, and core values, ensuring alignment with the organization's mission and objectives. In this role, the Sales Manager will be tasked with driving results by soliciting and securing business through a consultative sales approach. This includes preparing and presenting quotes and proposals in a timely manner, collaborating with vendors and other departments to service events, and attending site visits and planning meetings to support customer experiences. A thorough understanding of the event cost structure is essential, as the Sales Manager will need to incorporate this knowledge into solution designs while adhering to established profitability guidelines. Relationship management is a key component of this position. The Sales Manager will deliver world-class service by cultivating relationships with customers and venue personnel, ensuring that customer history and previous experiences are well understood to create personalized experiences. Maintaining accurate and up-to-date customer information in the Customer Relationship Management (CRM) system is crucial, as is actively referring customers through the Encore network to secure additional opportunities. Sales accountability is another critical aspect of the role. The Sales Manager must maintain a healthy pipeline to achieve established revenue targets, ensuring that all opportunities are accurately recorded in the CRM. Supporting sales forecasting efforts and staying informed about new product and service offerings, as well as emerging technologies in the meetings and events space, are also essential responsibilities.