Aramark - Norfolk, VA

posted 2 months ago

Full-time
Norfolk, VA
Food Services and Drinking Places

About the position

The Events Marketing Coordinator at Aramark is responsible for driving engagement at Old Dominion University through effective event planning and marketing strategies. This role requires a dynamic individual with strong project management and customer service skills to collaborate with various departments and ensure successful execution of events.

Responsibilities

  • Supports the operations team in executing innovative launches that drive student engagement and profit growth
  • Build relationships and initiate collaboration with key university stakeholders, organizations, department heads, and community groups
  • Provide market and trend research to work alongside the digital marketing coordinator with location-specific digital and social media marketing campaigns related to dining events
  • Partner with internal teams to establish appropriate event coordination and activities by clearly communicating objectives, implementing timelines, managing budgets, and providing project updates
  • Oversee event setup and breakdown, ensuring all details are executed flawlessly
  • Provide exceptional services by anticipating needs and resolving any issues that may arise
  • Measure the effectiveness and sales data for each initiative to help develop action plans that further strengthen our dining program
  • Meet regularly with internal business partners to understand how events generated leads, grew market share, and increased revenue to determine ROI
  • Promote the company, products, services, events, and any other activities
  • Cross-collaborate with internal teams such as culinary, health and wellness, and sustainability to structure product launch and promotion materials such as brochures, sell sheets, signage, photos, and videos
  • Create quarterly newsletters reporting event success & overall Monarch Dining efforts

Requirements

  • Bachelor's degree in communications, marketing, business, or a related field
  • At least 1-2 years of event planning or marketing experience supporting public events
  • Strong interpersonal skills with the ability to build relationships with clients and vendors
  • A high level of technical, computer, and software skills is required for this position, including Microsoft Office (Excel, PowerPoint, Word), Canva, and basic databases
  • Solid time management skills and the ability to work independently while handling a complex and diverse workload in a fast-paced environment
  • Written and oral communication skills with the ability to deliver information to individuals or groups
  • Attention to detail and strong organizational skills

Nice-to-haves

  • Previous brand ambassador and customer service experience preferred
  • Digital marketing knowledge, including social media, photo, or video experience a plus
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