Accenture - New York, NY

posted 5 months ago

Full-time - Executive
New York, NY
Professional, Scientific, and Technical Services

About the position

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. ConcentricLife, part of Accenture Song, is a full-service health and wellness advertising agency that brings over 20 years of deep subject matter expertise in healthcare, rare disease, and wellness. We build brand experiences that change health trajectories and restore life, studying human behavior to put wellness brands at the center of daily rituals. As a testament to our success, Concentric has been named Agency of the Year 9 times, most recently in 2021, and awarded Best Places to Work by MM+M in 2019. As the Executive Creative Director, you will oversee and drive the creative across a large portfolio of brands. Partnering with Account, Strategy, and IP leads, you will be responsible for the overall brand strategy, client management, and creative quality on these brands while leading a team of creatives. Your role will involve shaping the overall creative vision of the agency and pushing teams, clients, and brands to think beyond the expected and deliver unforgettable work. You will lead the creative strategy and execution of all work generated by your team, ensuring alignment with marketing objectives and informing strategy. Encouraging and motivating your team to produce great work, you will lead by example, creating a positive force for growth on your team, your brands, and the agency as a whole. You will develop and maintain strong client relationships, understanding their business and providing solutions through the development of campaigns. Understanding the target audience and marketing goals for each assigned brand, you will own the vision and distill it down to its essence. Collaborating with the Account team, you will ensure quality and efficiency on all creative and brand projects, troubleshooting when necessary. Presenting creative ideas, concept development, and brand work to clients will be a key part of your role, as will managing and leading your team, including hiring new team members and performance management. You will also contribute to the greater good of the agency by identifying opportunities and turning them into realities, jumping in wherever needed to generate ideas and present creative solutions, and taking a creative/strategic role in new business pitches.

Responsibilities

  • Lead the creative strategy and execution of all work generated by your team from development to execution based on marketing objectives and informing strategy.
  • Encourage and motivate your team to make great work.
  • Lead by example by creating a positive force for growth on your team, your brands, and the agency as a whole.
  • Develop and maintain strong client relationships, understanding their business and providing solutions through the development of campaigns.
  • Understand target audience and marketing goals for each assigned brand; own the vision and distill it down to its essence.
  • Work with Account team to ensure quality and efficiency on all creative and brand projects and troubleshoot when necessary.
  • Present creative ideas, concept development, and brand work to clients.
  • Manage and lead your team - hiring new team members, performance management, and ensuring your employees are fully utilized, billable and using their talents on the right projects.
  • Contribute to the greater good of the agency; lead the way to advance the agency's mission and business - identifying opportunities and turning them into realities.
  • Jump in wherever needed to pump out ideas and present creative solutions.
  • Take creative/strategic role in new business pitches.
  • Provide guidance to all junior and mid-level art directors.
  • Propose future initiatives for the agency and our accounts.

Requirements

  • 12+ years of experience in Creative Direction with experience in Art and/or Copy in a medical or legal field.
  • 5+ years of experience in a regulated industry.
  • 6+ years managing a team of creatives preferred.
  • Portfolio Required.

Nice-to-haves

  • Experience in Pharmaceutical Advertising preferred.
  • Strong presentation skills.
  • Ability to pick up therapeutic areas, interpret medical data, and grasp new concepts quickly.
  • Highly organized and able to multi-task and prioritize projects.
  • In-depth understanding of branding, strategy, and marketing.
  • Strong conceptual ability, with a viewpoint on both copy and art.
  • Experience working on a launch brand.

Benefits

  • Diversity and inclusion initiatives
  • Flexible work arrangements
  • Health and wellness programs
  • Professional development opportunities
  • Competitive compensation packages
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