Bristol-Myers Squibb - Princeton, NJ
posted 2 months ago
Working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. The Executive Director of Marketing & Talent Excellence will play a strategic role in developing and implementing core marketing principles and standards. This individual will need to influence and lead the enterprise-wide marketing organizations and drive the change necessary to ensure BMS marketers develop and grow their careers. The Executive Director will continue to develop the bespoke BMS Marketing Quotient framework that reflects the new and changing environment to ensure a companywide consistent approach to drive customer behavior change that helps to enable patients receiving appropriate therapies. The role requires a dynamic leader with strong marketing expertise and a vision for the future of marketing. The Executive Director will be accountable for working across markets and engaging with senior leaders within the company. This position is critical as BMS evolves to a skills-based organization, focusing on identifying critical skills for marketers across various roles. The Executive Director will also be responsible for establishing structured job profiles, articulating career journeys, and helping marketers develop and grow within BMS. The individual will create a learning organization that shares best practices and captures launch learnings for future brands, ensuring all marketers can learn and grow in the organization. In addition, the Executive Director will develop a proactive communication plan that shares the phased development and implementation approach to marketing excellence across the company. This role is essential in building a best-in-class marketing organization and ensuring a consistent approach aligned with Unified Brand Planning. The Executive Director will also design a change management approach that seamlessly integrates into all marketers' ways of working, ensuring that the marketing organization is equipped to meet the challenges of an evolving market.