Field Marketing Manager Central

$88,000 - $118,600/Yr

Snowflake Computing - Chicago, IL

posted about 1 month ago

Full-time - Mid Level
Chicago, IL
Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

The Field Marketing Manager at Snowflake Inc. is responsible for supporting the Central Acquisition Sales Team by developing and managing demand generation programs and event campaigns. This role focuses on building awareness, nurturing leads, and accelerating opportunities to close sales. The position requires collaboration with various teams, including sales and marketing, to plan and execute activities effectively in a dynamic environment.

Responsibilities

  • Support Snowflake's demand generation and sales goals through regional field and industry events.
  • Research, plan and maintain the Snowflake online calendar of events including Snowflake-driven physical and virtual event series, and regional hospitality field events.
  • End-to-end management of logistics and execution for all planned events; help shape event themes, work with outside vendors, oversee fulfillment/inventory levels, manage events' sales staffing.
  • Collaborate with the Alliances organization on Snowflake's strategic sponsorships and go-to-market execution plan at partner events.
  • Maintain direct alignment with sales leaders and sales teams in terms of all pre and post-event communication, marketing-driven campaigns, and event promotion strategy.
  • Evaluate all event campaigns' impact and ROI to determine the success and forecast for potential future investment.
  • Manage and maintain regional field marketing budget.
  • Report on regional event campaign ROI and performance.

Requirements

  • Knowledge of using marketing tools like Marketo, Salesforce, WordPress.
  • Proficiency with office productivity applications (e.g. Microsoft Office, Google Apps).
  • Bachelor's Degree in Marketing, Communications, or similar field.
  • General verbal and written communication skills.
  • Proven success in managing field marketing programs and relationships with large enterprise sales organizations.
  • Strong project management, time management, and execution skills.
  • Embodies strong organizational skills, ability to anticipate the needs of sales.
  • Ability to maintain an optimistic, approachable, and self-starter attitude.
  • Demonstrates creative spark as expressed in ideas for messaging, creative design, etc.
  • Able to work independently and dedicate a minimum of 40 hours/week.
  • Must be legally authorized to work in the United States without restriction.
  • Willing to submit to a background investigation, including verification of your employment and criminal history.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Disability insurance
  • 401(k) retirement plan
  • Flexible spending account
  • Health savings account
  • At least 12 paid holidays
  • Paid time off
  • Parental leave
  • Employee assistance program
  • Other company benefits
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