Field Marketing Manager

$145,600 - $187,200/Yr

Teleperformance

Full-time - Mid Level

Remote

10,001+ employees

Administrative and Support Services

About the position

The Field Marketing Manager at Teleperformance is responsible for leading strategic field marketing initiatives aimed at enterprise and upper mid-market accounts. This role focuses on driving brand awareness, pipeline growth, and revenue through high-impact events and account-based marketing strategies. The ideal candidate will have extensive experience in executing executive-level events and will work closely with various teams to ensure alignment and effectiveness in marketing efforts.

Responsibilities

• Drive field marketing efforts that build brand awareness, influence pipeline growth, and accelerate revenue.
• Lead the planning, promotion, and execution of high-touch events including executive roundtables and industry conference activations.
• Implement an account-based marketing (ABM) approach to ensure precise targeting and personalized engagement for key accounts.
• Partner with integrated marketing, business development, and customer success teams for strategic alignment and seamless hand-offs.
• Craft compelling event narratives and content that resonate with C-suite and senior-level attendees.
• Manage budgets and resources efficiently for high-impact initiatives.
• Develop and execute comprehensive field marketing strategies aligned with revenue and ABM goals.

Requirements

• 7+ years of field marketing experience with a focus on high-touch, executive-level events.
• Strong understanding of ABM strategies and revenue marketing practices in B2B settings.
• Demonstrated success in planning and executing events that drive awareness and revenue.
• Exceptional written and verbal communication skills.
• Strong organizational skills with attention to detail.
• Creative approach to designing memorable experiences for executive audiences.

Nice-to-haves

• Experience in the business process outsourcing, professional services, or B2B technology industries.
• Proficiency with CRM (e.g., Salesforce) and marketing automation tools (e.g., Marketo).
• Familiarity with analytics and reporting to track event effectiveness.

Benefits

• Paid Training
• Competitive Wages
• Full Benefits (Medical, Dental, Vision, 401k and more)
• Paid Time Off
• Employee wellness and engagement program