Field Marketing Manager

Great Day Improvements - Perrysburg, OH

Full-time - Mid Level

Perrysburg, OH

Specialty Trade Contractors

About the position

As the Field Marketing Manager at Champion Window, you will be responsible for creating, developing, and managing local partnerships and marketing efforts aimed at lead generation. This role involves overseeing field marketing initiatives, coordinating events, and engaging with potential customers to drive sales and brand awareness.

Responsibilities

• Research, register and coordinate events, sponsorships, canvassing, and local engagement efforts.
• Engage potential customers and schedule in-home consultations with Champion Sales Representatives.
• Develop training programs for existing local staff and new hires.
• Engage with homeowners in local neighborhoods where Champion has recently completed home-improvement projects.
• Hire, train and maintain a team of field marketers across multiple locations.
• Manage provided budgets to maximize ROI.
• Determine and set monthly, quarterly, and annual goals in partnership with the VP of Marketing.
• Manage and approve payroll entries and updates.
• Contribute content to social media and company culture efforts.
• Evaluate data and results to identify areas of improvement.
• Conduct performance reviews with the field marketing team.
• Support Corporate Marketing functions where necessary.

Requirements

• 5+ years of supervisory experience in field and events marketing or outside sales.
• Associate degree in business management or related field.
• Prior experience in construction industry and/or lead generation industries preferred.
• Excellent written and verbal communication skills.
• Strong organizational skills.
• Ability to oversee budgets and develop reports.
• Ability to lead a team of field marketers.
• Ability to demonstrate products and engage with potential customers.
• Ability to stand and walk for up to 8 hours.
• Must hold a valid driver's license and have a clean driving record.

Nice-to-haves

• Experience in the construction industry.
• Experience in lead generation industries.

Benefits

• 401(k)
• Dental insurance
• Disability insurance
• Health insurance
• Vision insurance