FLEX Senior Manager, App Digital Product Intelligence

$101,296 - $155,896/Yr

Marriott International - Bethesda, MD

Full-time - Mid Level

Hybrid - Bethesda, MD

Accommodation

About the position

The FLEX Senior Manager, Digital Product Intelligence is responsible for leading a team that delivers actionable insights to enhance business growth and customer experiences across Marriott's digital platforms. This role emphasizes optimizing e-commerce conversion funnels and improving digital experiences through continuous testing and improvement throughout the customer journey. The ideal candidate should be resourceful, able to work independently in a fast-paced environment, and possess strong collaboration skills to bridge business needs with analytical insights.

Responsibilities

• Develop consultative relationships with key business decision-makers to influence new product features and data-driven recommendations.
• Partner with product and analytics teams to ensure relevant data capture and collaborate with data engineering teams for streamlined analysis.
• Support the end-to-end process of big data exploration, including hypothesis creation, algorithm design, data cleansing, testing, and actionable recommendations.
• Conduct analysis to drive growth and innovation, guiding product investments and roadmaps focused on customer lifetime value and optimizing conversion funnels.
• Deliver value by integrating and analyzing various data types to provide insights into digital product performance and user behavior.
• Utilize advanced analytics tools to uncover opportunities across e-commerce sites and apps, guiding actionable planning in collaboration with partners.
• Translate complex data into compelling narratives that drive decision-making and influence key stakeholders.
• Demonstrate exceptional problem-solving and analytical skills to drive change and identify opportunities in alignment with business objectives.
• Analyze customer needs and behaviors to uncover new trends and insights in digital travel products.
• Serve as a trusted partner to deepen understanding of customers, products, and business operations through data-driven insights.

Requirements

• 4-year degree in Computer Science, Information Technology, Engineering, Operations Research, Business, Math, or other quantitative discipline.
• 5 years of digital, product, or e-commerce experience with a pattern of exceptional performance.
• Hands-on experience with digital analytics tools like Adobe Analytics, Google Analytics, and Mixpanel.
• Proficiency in SQL for designing and optimizing queries and managing datasets.
• Experience with data visualization tools such as Tableau, Looker, or Power BI.
• Strong data analysis skills, including querying and manipulation of large datasets and applying statistical analysis techniques.
• Excellent project management and communication skills.

Nice-to-haves

• People management experience.
• Knowledge of Python, R, SAS, or other statistical modeling tools.
• Experience designing and analyzing marketing or digital experimentation (A/B or MVT).
• Understanding of statistical methods regarding study design and analysis.

Benefits

• Medical, dental, and vision coverage.
• Health care flexible spending account.
• Dependent care flexible spending account.
• Life insurance and disability insurance.
• Accident insurance.
• Adoption expense reimbursements.
• Paid parental leave.
• 401(k) plan and stock purchase plan.
• Discounts at Marriott properties.
• Commuter benefits.
• Employee assistance plan.
• Childcare discounts.