Freelance Public Relations Vice President (B2B Tech/Lifestyle Consumer)

About the position

Trust Relations is looking for a VP to join our dynamic team! You will be working as a remote Freelancer (1099 contractor), and should have substantial experience executing innovative publicity campaigns in the B2B technology space and/or consumer lifestyle space (including consumer brands, fashion, luxury, travel, food, home, etc.). You should be passionate & enthusiastic about our industry and uniquely experienced to generate crossover media exposure. Account work done by the VP may also include content strategy, creation, and distribution, business development, as well as data-driven reporting & analysis. The Vice Presidents are masters of execution and consistently deliver high-quality results for a variety of clients. You’ll confidently interact with client contacts through email and calls, as needed. You’ll easily navigate responsibilities on multiple clients with great success and show consistent performance across a variety of accounts with an ability to take fluctuations in workload with ease. You learn quickly, rarely make the same mistakes twice, and consistently instill confidence in senior team members.

Responsibilities

• Work across multiple accounts to consistently produce results within our core services of media relations
• Ensure all team members are aligned on the account goals and needs, and that all deadlines are met
• Review monthly deliverables before they are shared with clients
• Ensure PR and Marketing Services initiatives are strategic and help reach client goals and maximize monthly retainer
• Actively participate and contribute to client calls
• Provide counsel to clients – ongoing and when faced with good news or unexpected challenges
• Provide thought leadership, generation of sponsorships and partnerships, and crisis communications counsel
• Oversee and guide all account team members and help to manage the directions and expectations of outreach initiatives
• Develop and foster an exceptional rapport with current and potential clients
• Ensure the strategic value and highest quality of all client deliverables
• Communicate – both verbally and written – regarding strategic client documents and discussions
• Respond to client requests and ensure requests are taken care of in an efficient manner, when needed
• Assist where needed in writing press releases, pitch letters, and communication plans
• Execute all aspects of strategic media relations; leveraging existing relationships with reporters and outlets on behalf of client and agency
• Uphold and ensure team members you oversee uphold Trust Relation’s ways of working and client account protocols and procedures
• Assist business development team with prospect communication and strategy
• Develop junior team members as needed
• Perform both ongoing and ad-hoc projects as necessary

Requirements

• 10+ years’ PR experience
• B.S/B.A in public relations, marketing, business communications or related field, preferred based on media contacts
• Ability to work independently without guidance, as well as collaboratively with a team
• Well-rounded understanding of real estate marketing space
• Detail-oriented and highly organized
• Ability to meet deadlines without sacrificing quality
• Out-of-the-box thinker and creative writer
• Previous experience working with teams in multiple locations
• A team player and a joy to work with