Front-End Email Developer - Philanthropy

Texas Children's Hospital - Houston, TX

Full-time - Mid Level

Houston, TX

Hospitals

About the position

The Digital Marketing Project Lead/Front-End Email Developer at Texas Children's Hospital is responsible for driving the development and execution of online marketing strategies, particularly focusing on email and digital fundraising platforms. This role involves leading the design, programming, and content oversight for mass email communications and fundraising websites, ensuring they are optimized, accessible, and aesthetically pleasing. The position requires collaboration with various teams and stakeholders to meet the organization's marketing goals.

Responsibilities

• Serve as lead developer for fundraising websites, transactional forms/pages, and email communications.
• Collaborate with management, creative teams, outside vendors, and IS to develop deliverables such as forms, emails, and websites.
• Develop a deep understanding of email development/fundraising platforms and constituent databases.
• Provide leadership in creating optimized and accessible email/digital communications.
• Lead the implementation, production, and sending of high-volume emails.
• Work with content developers on content strategy for email and fundraising platforms.
• Participate in direct marketing planning sessions to discuss testing and optimization of email campaigns.
• Facilitate discussions with requestors to determine goals, gather requirements, and develop project strategies.
• Leverage knowledge of emerging digital trends related to email and web development.

Requirements

• Bachelor's Degree in a relevant field.
• 4 years of experience in interactive design, including information architecture and user experience.
• 2 years of experience in leading teams or projects preferred.
• Experience with multimedia production such as video and podcasts.
• Understanding of the social media landscape and its application to online channels.
• Familiarity with SEO writing techniques, Google Analytics, Adobe Creative Suite, and MS Office Suite.
• Strong coding skills in HTML, CSS, JavaScript, and jQuery.
• Experience building responsive websites and developing responsive transactional webpages.

Nice-to-haves

• Experience with Blackbaud software including Luminate Online or similar platforms.
• Quick learner of complex platforms.
• Ability to coordinate multiple tasks and meet deadlines.
• Strategic thinker willing to search for ideas and establish plans.

Benefits

• Health insurance
• 401k retirement plan
• Paid time off
• Professional development opportunities