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US Tech Solutions - San Francisco, CA
posted 2 months ago
Full-time - Senior
San Francisco, CA
Administrative and Support Services
About the position
The Global Senior Brand Marketing Manager at US Tech Solutions will be instrumental in developing and executing impactful seasonal brand campaigns that resonate globally. This role requires a strategic thinker with extensive experience in brand marketing to lead cross-functional collaboration and ensure brand consistency across various regions.
Responsibilities
- Develop and execute global seasonal campaign strategies based on thorough market research, audience insights, and brand objectives.
- Craft compelling campaign briefs that clearly articulate the campaign vision, goals, target audience, messaging, and key performance indicators.
- Spearhead the development and execution of global toolkits that provide regional teams with the necessary assets and guidance to adapt and implement campaigns effectively.
- Ensure toolkits include all necessary creative elements, messaging guidelines, and best practices to maintain brand consistency across regions.
- Foster close collaboration with cross-functional teams, including production, creative, channel, and regional marketing teams to ensure successful campaign execution.
- Implement creative testing insights and learnings to optimize campaign performance and drive continuous improvement.
- Share best practices and insights with regional teams to elevate the overall quality and impact of global campaigns.
Requirements
- 10+ years of experience in brand marketing, with a proven track record of developing and executing successful global campaigns.
- Experience working with cross-functional teams and managing complex projects.
- Strong strategic thinking and analytical skills, with the ability to translate insights into actionable campaign plans.
- Exceptional communication and presentation skills, both written and verbal.
- Creative and innovative mindset, with a passion for storytelling and brand building.
- Excellent project management skills, with the ability to prioritize and manage multiple deadlines.
- Collaborative and team-oriented approach, with the ability to build strong relationships across teams and regions.
Nice-to-haves
- Campaign Strategy
- Global Campaign
- Collaboration & Implementation
- Brand marketing
