Abbott Laboratories - Saint Paul, MN
posted 4 months ago
Abbott is seeking a Global Product Manager for Upstream Marketing to join our team in St. Paul, MN. This role is pivotal in contributing to the ongoing success and growth of our advanced vessel preparation products business. As a Product Manager, you will represent Upstream Global Marketing on cross-functional teams and groups for your assigned projects, playing a crucial role in the development of new products or the enhancement of existing product lines. Your expertise will be essential in providing technical and product knowledge to downstream and commercial teams regarding products on the roadmap. In this position, you will be responsible for collecting and interpreting voice of customer (VOC) input while monitoring competitive activity to define market requirements. You will also conduct market research to inform business plans and evaluate product performance, market trends, consumer behavior, and competitor activity to identify new product opportunities. Developing business cases for new opportunities will be a key responsibility, which includes defining market and customer needs, financial modeling, and data analysis to quantify sales and profit potential. Collaboration is vital in this role, as you will work closely with R&D to translate customer requirements into innovative solutions. You will provide leadership by representing the customer within internal project teams and managing the marketing aspects of projects involving cross-functional groups. Additionally, you will partner with downstream and commercial teams to develop initial launch and communication plans, ensuring that the marketing strategies align with the overall business objectives. Your ability to present and negotiate with cross-functional teams will be essential in executing global market strategies and advancing the business.