Global Product Marketing Manager

Herman Miller - Holland, MI

Full-time - Mid Level

Holland, MI

Furniture and Related Product Manufacturing

About the position

The Global Product Marketing Manager will lead the development and execution of integrated marketing strategies for large, complex product launches and go-to-market campaigns for MillerKnoll's flagship brands, Herman Miller and Knoll. This role requires a highly organized project manager who collaborates across various categories, channels, and functions to ensure the success of global product marketing initiatives.

Responsibilities

• Lead strategy development and manage execution of global product launches and go-to-market campaigns.
• Manage integrated marketing campaigns across multiple distribution channels and verticals.
• Develop and manage launch budgets to optimize return on investment and nurture brand health.
• Oversee marketing collateral development for large initiatives, coordinating across multiple departments and channels.
• Partner with distribution channel leads and product teams to maximize product launches.
• Drive cross-functional strategic alignment and identify opportunities to increase efficiencies.
• Ensure product and category campaigns align with overall brand strategy and corporate initiatives.
• Co-lead the development of compelling storytelling for brand communication and content.
• Foster an understanding of the Herman Miller and Knoll brands to inform marketing initiatives.
• Perform additional responsibilities as requested to achieve business objectives.

Requirements

• Bachelor's degree in marketing or business or equivalent combination of education and experience.
• 5-7 years professional experience in product or brand marketing with global experience in B2B/B2C environments.
• Highly organized with strong project and time management skills.
• Ability to manage multiple global and regional product launches across various departments and channels.
• Analytical and creative ability to translate complex ideas into customer-facing content.
• Strong decision-making skills with the ability to filter and consolidate input effectively.
• Detail-oriented execution across all marketing touchpoints.

Nice-to-haves

• Experience in the furniture or design industry.
• Familiarity with digital marketing platforms and tools.
• Knowledge of market research and consumer insights.

Benefits

• Health insurance coverage
• 401k retirement savings plan
• Paid holidays
• Professional development opportunities
• Flexible scheduling options