Boston Scientific - Maple Grove, MN

posted 29 days ago

Full-time - Senior
Maple Grove, MN
Miscellaneous Manufacturing

About the position

The Principal Product Manager will lead global upstream marketing activities for the PCI Guidance portfolio, which includes future hardware, software, and disposables. This role involves collaborating with cross-functional teams, developing key opinion leader (KOL) relationships, conducting market research, and translating customer feedback into actionable strategies. The ideal candidate will thrive in autonomous environments, manage multiple priorities, and drive initiatives to completion while establishing strong relationships with internal and external partners.

Responsibilities

  • Drive 'Voice of Customer' (VOC) throughout the technology development process to ensure market specifications are incorporated throughout each project phase.
  • Leverage VOC to inform User and Business needs.
  • Support product development activities across multiple internal and external groups such as R&D, Clinical, Regulatory, and Operations.
  • Develop and execute global customer input plan to inform product development decision-making by partnering with cross-functional core team members.
  • Act as Marketing lead on project core teams.
  • Conduct marketing research projects as needed to gather insights to drive decision-making.
  • Facilitate cross-functional discussions and recommendations on investment decisions and market strategy initiatives focused on growing the business while leveraging classic marketing capabilities.
  • Ongoing support and refinement of market revenue and segmentation models in partnership with Market Strategy and Finance.
  • Demonstrate command of key business trends and market conditions through market research, clinical literature, metrics, coordination with customer interfacing teams and personal interaction with key customers.
  • Develop and manage Claims Matrix and evidence plan to support future commercial market entry.
  • Develop an understanding of current and future market dynamics and the competitive landscape.
  • Identify, track and provide updates to senior leadership on competitive initiatives to support strategic decision making; conduct and/or direct vendors in market analysis and research.
  • Plan, execute and participate in global physician advisory boards.
  • Support pipeline discussions around future portfolio including hands-on demonstrations and presentations to physicians.

Requirements

  • Bachelor's degree in marketing, engineering, healthcare, or a similar field.
  • 7+ years of upstream marketing, product management, or strategic marketing experience.
  • Demonstrated experience with product lifecycle management.
  • Demonstrated experience conducting assessments of sophisticated markets.
  • Strong analytical, quantitative, financial modeling, and strategic thinking skills and experience.
  • KOL engagement and experience managing multiple physician collaborators.
  • Ability to travel up to 30%.

Nice-to-haves

  • An advanced degree (i.e. MBA) is preferred.
  • Excellent communication skills (verbal and written).
  • Creation of compelling presentations and effective communication of recommendations.
  • Prior strategic planning and product development experience preferred.
  • Ability to work in a fast-paced environment as an individual contributor and effectively in a team-based environment while managing multiple priorities.
  • Proven ability to influence key stakeholders through excellent communication and interpersonal skills and creating compelling, cohesive, and succinct presentations.

Benefits

  • Access to the latest tools, information, and training to advance skills and career.
  • Support in progressing career ambitions.
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