Golden Road Motor Inn - Reno, NV
posted 4 months ago
As a Graphic Designer at Golden Road Motor Inn Inc., you will play a pivotal role in developing and executing designs that support our marketing and creative initiatives. This position requires a Multi-Media Artist who can collaborate effectively with our internal team to create comprehensive communications across various media platforms, including digital, print, video, and animation. You will be responsible for content creation that encompasses video, graphics, visuals, and written materials for all media channels such as websites, emails, print, social media, and video displays. Your responsibilities will include collaborating with the marketing and advertising team to determine the appropriate visual, textual, and animated elements for projects. You will work closely with the internal marketing team to create meaningful visual solutions from conception to delivery, ensuring that all designs align with our business needs and deadlines. This role also involves in-house photography and videography, including headshots and stock photos, to support our visual content needs. In addition to creating logos, images, infographics, and motion graphics, you will take an active role in evolving our brand's visual expression and ensuring that all communications reflect the company's branding while continuing to evolve its overall look and feel. You will be expected to stay up-to-date with current technologies and trends in various media channels, design tools, and applications, and develop high-impact, high-performing copy and assets optimized for each media channel. This position requires a proactive approach to understanding the target audience and leveraging media channels to increase reach and engagement with key audience segments.