Graphic Designer and Social Media Manager Job Announcement

$62,400 - $62,400/Yr

Urban Tilth - Richmond, CA

Full-time - Mid Level

Richmond, CA

Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

Urban Tilth is seeking a Full-Time Graphic Designer and Social Media Manager to join our team. This role is pivotal in sharing the story of Urban Tilth's programs, events, activities, accomplishments, and impact through various communication channels. The designer will work closely with the Communications and Marketing Manager and the Communications Associates to enhance our brand voice and visual identity across all platforms. The position involves designing Instagram posts, event flyers, newsletters, and other printed materials, ensuring that our messaging resonates with our community and stakeholders. The ideal candidate will have a strong understanding of brand architecture, color theory, and composition, and will be able to produce compelling visual content that tells our story effectively. In addition to graphic design, the role includes managing social media content across platforms such as Instagram, Facebook, and LinkedIn. The Graphic Designer and Social Media Manager will collaborate with internal program teams to strategize content that reaches our local target audience. This includes planning and coordinating marketing campaigns, ensuring timely delivery of content, and analyzing performance metrics to improve engagement. The successful candidate will also be responsible for organizing and maintaining Urban Tilth's media assets, tracking metrics, and using data to inform content decisions. This position requires a collaborative team player who can manage multiple projects and has a commitment to accuracy and detail.

Responsibilities

• Design Instagram posts and stories, event flyers, door hangers, and other printed materials.
• Enhance brand voice, messaging, and visual identity across all platforms.
• Assist in designing, compiling, editing, and producing newsletters.
• Create and manage content across various social media platforms (primarily IG, Facebook, LinkedIn).
• Collaborate with and advise internal program teams on content.
• Strategize how each program shows up on the platform and reaches our local target audience.
• Plan and coordinate marketing campaigns.
• Ensure timely delivery of evergreen and timely content, including Nursery and Free Farm stand updates.
• Manage project timelines to ensure timely delivery of social media assets.
• Analyze content performance and provide guidance to improve engagement.
• Manage day-to-day execution including community management, scheduling/posting, and engaging with the audience in each unique brand tone across all social platforms.
• Track and report on metrics measuring the efficacy of media, website, newsletter, and social media efforts.

Requirements

• Bachelor's degree in communications, design, marketing, or other related field of study.
• 2-4 years experience in social media management and scheduling platforms.
• Graphic design experience showcased in a portfolio.
• Exceptional communication skills and attention to detail.
• Strong copywriting skills.
• Collaborative team player with strong interpersonal skills and ability to manage multiple projects across 11 programs.
• Strong editorial judgment and a commitment to accuracy.
• Strong decision-making, time management & planning skills.
• Ability to work on site in Richmond, CA.
• Must have a valid driver's license.

Nice-to-haves

• Video creation and photography expertise.
• Experience with Constant Contact and WordPress.

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• Paid time off
• 401(k) with 5% match
• Wellness Fund
• Raingear Fund