Ferris State University - Big Rapids, MI
posted about 2 months ago
The Graphic Designer/Copywriter is responsible for creating and producing original marketing and advertising materials that establish a consistent visual identity for Ferris State University's marketing and branding strategies. This role focuses on both internal and external audiences, particularly emphasizing external marketing projects aimed at student recruitment, alumni relations, fundraising, and enhancing brand recognition. Additionally, the position involves writing copy for various advertising and marketing materials, including brochures, newsletters, direct mail, and webpages.