Diversicare Healthcare Services - Brentwood, TN

posted 3 months ago

Full-time - Mid Level
Brentwood, TN
51-100 employees
Nursing and Residential Care Facilities

About the position

As a Graphic Designer at Diversicare, you will play a pivotal role in creating high-quality visual content that aligns with our brand and business development goals. Your responsibilities will include designing presentations, brochures, social media graphics, website visuals, and email campaigns that not only reflect our brand identity but also engage our target audiences effectively. You will be tasked with developing and maintaining brand consistency across all marketing materials, ensuring that every piece of content resonates with our mission to provide exceptional healthcare services. In this position, you will collaborate closely with the VP of Communications to translate business objectives into effective design solutions. You will work alongside the marketing team and subject matter experts to produce integrated campaigns that support lead generation and client acquisition efforts. Your creativity will be essential in assisting with the development of visual concepts for new business pitches, proposals, and client presentations. You will manage multiple design projects simultaneously, ensuring timely delivery and adherence to deadlines while maintaining high standards of quality. Additionally, you will liaise with external vendors, such as printers and freelancers, to produce high-quality marketing materials. This role requires a proactive approach to design and a commitment to fostering an environment of Service Excellence, which is at the heart of Diversicare's culture.

Responsibilities

  • Create high-quality visual content, including presentations, brochures, social media graphics, website visuals, and email campaigns that align with our brand and business development goals.
  • Develop and maintain brand consistency across all marketing materials.
  • Design engaging and persuasive sales collateral that supports lead generation and client acquisition efforts.
  • Work closely with VP communications to translate business objectives into effective design solutions.
  • Collaborate with marketing team and subject matter experts within the company to produce integrated campaigns.
  • Assist in the development of visual concepts for new business pitches, proposals, and client presentations.
  • Manage multiple design projects simultaneously, ensuring timely delivery and adherence to deadlines.
  • Work with external vendors, such as printers and freelancers, to produce high-quality marketing materials.

Requirements

  • BS in Graphic Design, Visual Communication, or a related field.
  • 3+ years of experience in graphic design, preferably within a marketing or business development environment.
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign minimally).
  • Experience in Photography and videography (+ related Adobe programs, i.e. Lightroom, etc.) a plus.
  • Experience with web design and digital media production (e.g., HTML, CSS) is a plus.
  • Strong understanding of typography, color theory, and layout design.
  • Ability to develop innovative and visually appealing designs that tell a story and drive leads and engagement with our target audiences.
  • Strong portfolio demonstrating a range of design work, including branding, digital, and print.
  • Excellent communication skills and ability to articulate design concepts to non-design stakeholders.
  • Strong attention to detail and a keen eye for aesthetics and visual balance.
  • Ability to work both independently and as part of a team in a fast-paced environment.

Nice-to-haves

  • Wordpress experience preferred.
  • Video editing preferred.
  • Photography preferred.

Benefits

  • Medical/Dental/Vision
  • Excellent 401k plan
  • Tuition Reimbursement
  • Vacation, Holiday, and Sick Time
  • Long and Short Term Disability
  • Employee Assistance Program
  • Life Insurance
  • Referral Bonuses
  • DiversICARE - employee hardship fund
  • Pay advancement program - OnShift Wallet
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