The Vanguard Group - Malvern, PA

posted about 2 months ago

Full-time - Senior
Remote - Malvern, PA
Securities, Commodity Contracts, and Other Financial Investments and Related Activities

About the position

RED @ Vanguard, our full-service, award-winning in-house advertising agency, is seeking a Group Creative Director - Design to lead our talented team towards creative excellence and business growth. This role is pivotal in shaping the creative narrative of our brand, requiring a leader who is not only a creative storyteller but also possesses sharp instincts and a clean delivery that captivates and engages audiences. The ideal candidate will have a proven track record of making complex ideas simple and authentic, ensuring that the culture of our agency is reflected in every project. As a hands-on leader, you will be involved in the creative process from ideation through execution, demonstrating a willingness to dive into the details when necessary. Your leadership style will inspire your team to push their creative boundaries and achieve their best work. You will be expected to integrate the latest technologies and AI into your creative processes, ensuring that our work remains innovative and impactful. In this role, you will partner with business leadership and strategy teams to translate creative briefs into thoughtful, integrated campaigns that span video, print, and digital/social media. You will lead discussions on brand behaviors, client insights, and analytics, adjusting your approach as needed to meet project goals. Presenting creative work to internal teams and collaborating with various stakeholders will be key components of your responsibilities. You will also creatively lead on-set production for various media formats, ensuring that all projects are executed to the highest standards.

Responsibilities

  • Partner with Business Leadership and Strategy to translate creative briefs and develop thoughtful, conceptual, integrated campaigns inclusive of video, print and digital/social.
  • Lead and participate in discussions regarding brand behaviors, client insights, and analytics and data; knowing when to adjust approach as needed.
  • Actively present creative work to internal teams, partnering up with account and client leads on new projects.
  • Carry projects from initial creative concept through execution and release.
  • Creatively lead on-set production for video, print and digital/social in partnership with production and execution teams.
  • Collaborate with producers, directors, animators, designers, writers and strategists.
  • Team up with innovation leads on modern production techniques and capture inclusive of AI.
  • Manage multiple projects simultaneously while keeping key stakeholders updated on progress.

Requirements

  • A minimum of 8 years of creative direction expertise; most recent 3+ years in a leadership role within an agency, or in-house agency setting, and preferably with well-known, consumer facing brands.
  • A clear and elevated sense of style and craft, high taste level, and forward-thinking mindset; you see a barrier and want to break it.
  • A thoughtful bias towards details balanced with big picture conceptual skills.
  • A deep well of knowledge around various design, film and visual arts aesthetics inclusive of social and digital culture, as well as industry trends and competitors.
  • Autonomous self-starter who is successful at managing multiple projects without swirl, and comfortable with pivots and tight timelines.
  • Innate ability to nurture, inspire, and challenge everyone around them with equal parts expectation and empathy.
  • Proven history of building, leading, and motivating teams to create their best work.
  • A proactive and collaborative approach; you love working with people and people love working with you.
  • Strong, clear perspective with equally impactful communication style, both written and verbal.
  • Expert in Adobe Creative Suite, Figma and Workfront.

Benefits

  • Relocation packages for renters and homeowners.
  • Hybrid work model with flexibility to work remotely on Mondays and Fridays.
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