Google - San Francisco, CA

posted 2 months ago

Full-time - Senior
San Francisco, CA
Web Search Portals, Libraries, Archives, and Other Information Services

About the position

Brand Studio is focused on building the Google brand. By combining user insights, strategic thinking, beautiful design, and storytelling, our team creates a wide range of work that drives Google's reputation for being helpful to people, businesses, and communities. Our work also aims to build advocacy and trust in the brand. To achieve that, we're a multidisciplinary team of marketers, strategists, insights specialists, creatives, producers, and engineers who work together to create exceptional marketing. As a Group Creative Lead, you are a visionary who leads creative excellence, combining craftsmanship, a passion for prototyping, and meticulous attention to detail. Your obsession with technology and its potential for real-world impact drives you to create Amazing Work - including social-first initiatives, the digital realm, and traditional campaigns. You will help steward and extend the Google brand. You're expected to conceive, execute, and oversee breakthrough ideas that will impact and strengthen users' views on the brand. In this role, you'll drive narrative/design/UX strategy and vision, expertly crafting ideas and campaigns that resonate across multiple mediums. With a proven track record of launching new experiences, navigating complex platforms, and managing large teams, you'll guide the creative team's high-level direction and empower them to solve business and user needs collaboratively. In addition, you will work together with creative and business partners to come up with and execute big, never-been-done-before ideas with lasting impact to the brand.

Responsibilities

  • Drive creative excellence through the craft, a mindset of making/prototyping and detailed execution, and a keen eye for detail.
  • Concept and develop high profile brand marketing campaigns and activations, while guiding more junior members of the team (including: designers, writers, editors, motion support) to execute on that vision.
  • Make key decisions for creative projects that drive the high-level direction, vision, and strategy required to solve business and user needs.
  • Make sure the work is on-brief, in the Google tone, and help guide it through conception to the approval process and into production.
  • Advocate for the user and the brand.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 13 years of experience working in a creative discipline (e.g., writing, filmmaking, video editing, design, art direction, photography, etc.).
  • A portfolio of creative work.

Nice-to-haves

  • Experience applying and extending large-scale design systems.
  • Familiarity working closely with engineering teams.
  • Ability to present solutions aligned to strategic goals and influence key stakeholders including VPs.
  • Ability to thrive in a fluid environment on multiple projects in a scrappy, start-up atmosphere.

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • 401(k) plan with company matching
  • Paid time off
  • Parental leave
  • Employee stock purchase plan
  • Tuition reimbursement
  • Wellness programs
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