Growth Manager

$100,000 - $100,000/Yr

Coppersmith Recruitment And Services LTD - Los Angeles, CA

Full-time - Mid Level

Los Angeles, CA

About the position

The Growth Manager (Paid Social Media Buyer) position at Coppersmith Recruitment and Services is designed for an experienced professional who will leverage strategic resources to maximize ROI for a diverse clientele. This role involves managing paid social media campaigns across various platforms, collaborating with cross-functional teams, and directly engaging with clients to achieve their growth targets.

Responsibilities

• Develop, execute, and optimize paid social media strategies to drive growth and maximize ROI for clients.
• Make strategic decisions on resource allocation to enhance return on investment for both internal and client objectives.
• Work closely with creative teams, data analysts, and other cross-functional members to create, test, and refine high-performing ad content.
• Engage directly with clients to understand their goals, manage expectations, and provide insights on campaign performance and optimization opportunities.
• Analyze performance data, generate insights, and report findings to both internal teams and clients to drive continuous improvement in campaign performance.
• Identify blockers and implement solutions to ensure campaign goals are met, actively troubleshooting any issues that arise within the ad ecosystem.
• Craft and refine strategies for clients, including both high-level campaign planning and detailed day-to-day management of media spends exceeding $500,000 per month.

Requirements

• 3+ years in digital advertising, with a strong focus on direct response marketing.
• Advanced knowledge of Meta Ads Manager, with proven experience managing substantial budgets on Facebook and Instagram.
• Proficiency in Excel, with strong quantitative reasoning and data analysis skills.
• Exceptional organizational skills and a meticulous approach to campaign tracking and performance optimization.
• Clear and effective communication skills, with the ability to manage internal stakeholders and client relationships professionally.
• Demonstrated experience in strategizing and executing ad campaigns with monthly budgets exceeding $500,000.

Nice-to-haves

• Experience with SQL, BI tools, and querying Facebook's Ads API.
• Experience working alongside creative teams and contributing to video content for social media.
• Familiarity with ad strategy and execution on Snap, TikTok, Google, and Pinterest.
• Bachelor's degree or higher in a technical field such as Engineering, Mathematics, Physics, or Sciences from a selective university.

Benefits

• Competitive salary of $100,000 per year
• Full-time employment with a day shift schedule