Growth Marketing Manager

Firetrace International Limited - Scottsdale, AZ

Full-time - Mid Level

Scottsdale, AZ

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

Firetrace International is seeking a Growth Marketing Manager who will be responsible for creating and executing innovative marketing strategies to drive demand generation and lead conversion. This role involves collaboration with product managers and the growth marketing team to develop multi-channel campaigns, manage content creation, mentor junior team members, and support the international launch of new products. The ideal candidate will be a visionary marketer with strong project management skills and a passion for excellence, committed to the company's mission of protecting lives and livelihoods by eliminating the impact of fire.

Responsibilities

• Create and execute powerful product marketing strategies in collaboration with product managers and the growth marketing team.
• Design, test, implement, and continuously refine data-driven, multi-channel campaigns.
• Manage content creation, marketing agencies, and the marketing budget with meticulous detail.
• Coach and mentor Growth Marketing Associates to facilitate their success and career growth.
• Support the international launch and growth of new products, particularly in industrial and clean energy segments.
• Own and elevate the brand, ensuring it is vibrant, differentiated, and evolving.
• Represent and enhance the brand at major international industry events.
• Support internal and cultural initiatives needing marketing support.

Requirements

• 3+ years of experience in developing B2B marketing strategies and campaigns.
• Strong project management, multitasking, and decision-making skills.
• Metrics-driven marketing mindset with a creative eye.
• Experience with marketing automation and CRM tools.
• Excellent written and verbal communication skills.
• Growth mindset with a desire to learn and evolve.
• Willingness to travel on occasion (approximately once per quarter).
• Bachelor's degree or equivalent experience.

Nice-to-haves

• Experience in the clean energy sector.
• Familiarity with international marketing strategies.
• Previous experience in a leadership role.

Benefits

• Paid parental leave
• AD&D insurance
• Paid holidays
• Disability insurance
• Health insurance
• Dental insurance
• 401(k)
• Tuition reimbursement
• Paid time off
• Family leave
• Snacks provided
• Vision insurance
• 401(k) matching
• Volunteer time off
• Life insurance
• Food provided