Growth Marketing Manager

$65,000 - $80,000/Yr

Avolve Software Group - Salt Lake City, UT

Full-time - Mid Level

Remote - Salt Lake City, UT

251-500 employees

About the position

The Growth Marketing Manager is a remote position focused on lead generation marketing, utilizing tools like HubSpot and ABM platforms. The role involves planning and executing multi-channel campaigns to drive leads for the sales team, nurturing prospects through the funnel to deliver Marketing Qualified Leads (MQLs). This hands-on position requires strong communication skills, attention to detail, and the ability to manage multiple projects in a fast-paced environment. The manager will also mentor team members and contribute to the overall marketing strategy of Avolve, a high-growth company in the government technology sector.

Responsibilities

• Manage the marketing lead generation funnel
• Own and report on marketing campaigns
• Develop targeted prospect nurturing campaigns across channels, including web, email, social, paid-digital advertising, webinar, outbound calls, etc
• Manage campaigns to support events
• Utilize marketing systems, HubSpot, ABM platform, to deliver MQLs
• Develop digital tools for lead generation and tracking campaign and program performance
• Support SDR messaging and support
• Manage and mentor members of the marketing team

Requirements

• 6+ years of relevant demand generation professional marketing experience in a B2B role, preferably in technology or public sector
• Ability to successfully manage lead generation
• Track record of collaborating with team members and working autonomously in a fast-paced environment
• Strong written and verbal communication skills, with the ability to write copy and support basic design work in Canva and email creation tools
• Ability to simultaneously manage multiple projects and priorities
• Extremely detail-oriented and deadline-driven
• Experience in managing data and marketing analytics
• Experience with Excel, PowerPoint, and Word
• Experience with HubSpot or other marketing automation and project planning software

Benefits

• Group Medical, Dental, Vision and Life insurance
• 401k
• Unlimited Vacation
• Paid Sick Leave & Holidays