Mastercard - Harrison, NY
posted about 2 months ago
The Growth Marketing Managing Consultant, Commercial - Advisors role at Mastercard is pivotal in driving the transformation of marketing services within the organization. This position is designed for a dynamic individual who can embrace and fuel change while balancing traditional marketing efforts. The consultant will work closely with both internal and external clients to enhance revenue through data-driven marketing strategies tailored for Small Business and Commercial/B2B sectors. The role requires a strong background in multi-channel marketing, with a focus on results-oriented programs and campaigns. The ideal candidate will possess a growth hacking mindset, demonstrating credibility as an expert both internally and with clients, and will thrive in an agile, collaborative environment. In this role, the consultant will lead the development and execution of marketing strategies and campaigns aimed at acquiring and retaining customers for traditional and emerging financial institutions. Responsibilities include implementing marketing solutions that address various business needs, such as customer acquisition, activation, retention, and loyalty. The consultant will manage diverse client engagements, focusing on Small Business and Commercial banking, and will be responsible for crafting strategic marketing plans, collaborating with agencies, and measuring campaign results to optimize performance continuously. The consultant will also oversee end-to-end project management, ensuring that all initiatives are delivered efficiently and cost-effectively while maintaining high standards of quality. Building and maintaining relationships with clients and internal stakeholders is crucial, as the consultant will serve as a trusted business advisor and lead senior client relationships. The role demands meticulous project management skills, the ability to identify and mitigate risks, and a strong capability in data analysis to translate insights into actionable strategies. Overall, this position is integral to Mastercard's mission of connecting and powering an inclusive digital economy, leveraging data and insights to drive growth and innovation.