Mastercard - Harrison, NY
posted about 2 months ago
The Growth Marketing Managing Consultant, Commercial - Advisors role at Mastercard is pivotal in driving the transformation of marketing services within the organization. This position is designed for a dynamic individual who can embrace and fuel change while balancing traditional marketing efforts. The consultant will work closely with both internal and external clients to develop and execute growth marketing strategies specifically tailored for Small Business and Commercial/B2B sectors. The role requires a strong understanding of the financial services landscape, particularly in how to leverage data-driven insights to enhance customer acquisition, retention, and overall revenue growth. In this role, the consultant will lead the development and execution of marketing strategies and campaigns aimed at traditional and emerging financial institutions. This includes implementing data-driven digital campaigns and marketing automation initiatives that address various business needs such as customer acquisition, activation, usage, and loyalty. The consultant will also be responsible for managing diverse client engagements, identifying customer opportunities, crafting strategic marketing plans, and collaborating with agencies to execute campaigns effectively. The consultant will serve as a trusted advisor to clients, ensuring the delivery of high-quality marketing services while maintaining strong relationships with senior client stakeholders. This role demands meticulous project management skills, as the consultant will oversee all aspects of project delivery, including planning, documentation, scheduling, and financial management. The consultant will also be expected to contribute to the evolution of Mastercard's products and strategies, ensuring alignment with global and regional objectives. Overall, this position is crucial for driving impactful marketing initiatives that enhance Mastercard's position in the market and deliver measurable results for clients.