Growth Marketing Product Manager

$165,500 - $248,700/Yr

Apple - Cupertino, CA

Full-time - Mid Level

Cupertino, CA

10,001+ employees

Computer and Electronic Product Manufacturing

About the position

Apple is seeking an experienced Growth Marketing Product Manager to enhance personalized experiences across the Apple Services ecosystem. This role involves collaborating with various functional teams to design and implement technology solutions that foster meaningful customer interactions. The position is set in a dynamic environment, encouraging creativity and innovation while focusing on user privacy and effective marketing strategies.

Responsibilities

• Identify opportunities to drive the usage of Apple Intelligence, ML, and other personalization capabilities across the Apple ecosystem, with a focus on user privacy.
• Creatively problem solve and propose solutions while understanding known limitations and resource constraints.
• Gather requirements and use cases from various teams, identifying necessary key platform capabilities.
• Assess and recommend solutions to deliver required capabilities and determine a roadmap.
• Collaborate with product, marketing, engineering, analytics, operations, QA, business development, and design teams.
• Build presentations and use strong storytelling to align cross-functional teams on new ideas to solve complex problems.
• Drive initiatives through to execution in ambiguous environments.

Requirements

• Bachelor's degree or equivalent.
• 7+ years of experience as a product manager and hands-on user of B2C advertising/marketing technology.
• Experience identifying creative solutions to complex problems and building stories and presentations around those solutions.
• A sophisticated understanding of subscription and/or recurring revenue business models.
• Experience partnering with strategy, business, design, and engineering teams to scope and implement new products and features.
• Deep experience documenting formalized user requirements and acceptance criteria.
• Proven experience working on complex, international, large-scale, time-critical projects.

Nice-to-haves

• Deep experience cutting through ambiguity to find the right path despite haziness or uncertainty.
• Ability to build cross-functional partnerships and work collaboratively with others to meet shared objectives.
• A strong sense of design thinking and a solid understanding of what makes a great customer experience.
• Deep marketing expertise.
• Excellent storytelling capabilities.
• Master's or foreign equivalent degree.

Benefits

• Comprehensive medical and dental coverage
• Retirement benefits
• Employee stock purchase plan
• Restricted stock unit awards
• Reimbursement for certain educational expenses including tuition
• Discounted products and free services
• Discretionary bonuses or commission payments
• Relocation assistance