Growth Marketing Programs Manager

Intapp - Charlotte, NC

Full-time - Mid Level

Charlotte, NC

Publishing Industries

About the position

The Growth Marketing Programs Manager will drive the development, execution, and optimization of integrated marketing campaigns for Intapp, a leading provider of enterprise software for professional and financial services firms. This role is key to accelerating growth, improving brand awareness, and driving client engagement across all stages of the buyer's journey. The position involves managing comprehensive marketing campaigns in collaboration with various teams to ensure alignment with business objectives.

Responsibilities

• Own and manage integrated marketing campaigns to ensure coverage across marketing programs.
• Develop and execute end-to-end marketing campaigns across channels including digital, web, email, social media, and events.
• Work closely with product marketing and ABM teams to ensure campaign alignment with messaging and business goals.
• Monitor campaign performance, analyze data, and provide actionable insights to improve ROI and optimize campaigns.
• Manage budgets and timelines for marketing campaigns, ensuring resources are effectively allocated and deadlines are met.
• Partner with external vendors and agencies as needed to support campaign execution and asset development.
• Adapt to changing priorities and take on new responsibilities as required by the business.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 5+ years of experience in strategic marketing roles, preferably within the technology industry.
• Proven track record of developing and executing successful marketing programs that drive business results.
• Strong project management and organizational skills.
• Exceptional leadership and communication skills, with the ability to collaborate effectively across functions and influence stakeholders at all levels.
• Excellent written and verbal communication skills.
• Strong analytical capabilities, with the ability to derive insights from data and translate them into actionable marketing strategies.
• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities simultaneously.

Nice-to-haves

• Prior experience working at a SaaS company or in financial services.
• Knowledge of SEO, email, and digital marketing best practices.
• Familiarity with marketing automation tools (e.g., HubSpot) and CRM platforms.

Benefits

• Paid parental leave
• Health insurance
• Tuition reimbursement
• Paid time off
• Volunteer time off