Hospice Account / Marketing Manager

BAYADA Home Health Care - Newtown Square, PA

Full-time - Mid Level

Newtown Square, PA

Ambulatory Health Care Services

About the position

The Hospice Account / Marketing Manager at BAYADA Home Health Care is a pivotal role focused on developing and managing relationships with referral sources to promote and expand hospice services. This position is ideal for a motivated individual who is results-driven and capable of building strong, lasting connections within the healthcare community. The role involves strategic market analysis and direct sales efforts to generate referrals for in-home hospice services, contributing to the growth of the organization in a meaningful way.

Responsibilities

• Generating referrals for in-home hospice services by building relationships with physicians, long term care, independent and assisted living facilities and other community resources.
• Conduct market analysis; develop sales strategy, goals and plans.
• Conducting sales calls, and evaluating results and effectiveness of sales activity.
• Support business development activities and help establish strong relationships with new and existing referral sources.

Requirements

• Minimum of a Bachelor's Degree.
• At least two years recent sales experience in the health care industry, preferably in hospice.
• Formal sales training.
• Proven ability to develop and implement a sales and marketing plan.
• Evidence of achieving referral goals within the market.
• Excellent planning, organization and presentation skills are critical.

Nice-to-haves

• Established healthcare contacts and ability to readily network in the community.