Live Nation - New York, NY

posted 2 months ago

Full-time - Entry Level
New York, NY
Amusement, Gambling, and Recreation Industries

About the position

The Influencer Affiliate Marketing Coordinator at Live Nation Entertainment is a detail-oriented and proactive role focused on supporting the Influencer Affiliate Marketing Director in launching and optimizing influencer affiliate marketing campaigns. This position involves collaboration with internal and external parties to drive ticket and partner product sales through influencer partnerships.

Responsibilities

  • Assist in the planning, execution, and optimization of influencer affiliate marketing campaigns.
  • Coordinate with influencers to ensure smooth execution and adherence to campaign guidelines.
  • Support the recruitment and relationship management of influencers.
  • Maintain clear and effective communication with influencers to facilitate successful partnerships.
  • Monitor and report on campaign performance metrics such as traffic, conversions, and revenue.
  • Assist in analyzing performance data to provide actionable insights and recommendations.
  • Stay informed about new features and best practices to maximize the effectiveness of core tech partner(s).
  • Provide administrative support to the Influencer Affiliate Marketing Director, including scheduling meetings and preparing presentations.

Requirements

  • 3-4 years of experience in influencer and/or affiliate marketing.
  • Basic understanding of the influencer marketing landscape and digital marketing trends.
  • Strong organizational skills with a keen eye for detail.
  • Excellent communication, multitasking, and problem-solving abilities.
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Familiarity with influencer marketing platforms and SaaS technology, specifically Captiv8 and/or CreatorIQ.

Nice-to-haves

  • Passion for the live entertainment industry.
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