Integrated Marketing Associate Director

$155,000 - $165,000/Yr

Goodwin Recruiting - New York, NY

Full-time - Mid Level

New York, NY

Administrative and Support Services

About the position

Join Our Innovative Team as an Integrated Marketing Associate Director. Are you a seasoned marketing professional with a passion for innovation and a knack for leading successful strategies? If you bring 10+ years of progressive experience in SaaS/B2B marketing, thrive in a dynamic environment, and possess the organizational prowess to excel in a hybrid role, we want to hear from you! In this role, you will develop and execute KPI-driven, multi-channel marketing plans across marketing and sales teams. You will lead and refine digital and content marketing strategies, oversee data analysis and reporting, and guide a team to optimize marketing efforts. Collaboration with firm executives will be key to aligning marketing strategies with overall business goals. This position offers significant growth opportunities and a competitive salary package.

Responsibilities

• Develop and execute KPI-driven, multi-channel marketing plans across marketing and sales teams.
• Lead and refine digital and content marketing strategies.
• Oversee data analysis and reporting to optimize marketing efforts.
• Guide a team to enhance marketing strategies and execution.
• Collaborate with firm executives to align marketing strategies with overall business goals.

Requirements

• 10+ years of SaaS/B2B marketing experience.
• 5+ years in team leadership within B2B marketing.
• Expertise in data-driven digital and content marketing.
• Bachelor's degree and proven success in progressive marketing roles.

Benefits

• Competitive salary and bonus.
• Comprehensive benefits package.
• Significant growth opportunities.