Intern- Digital Marketing Specialist

Unclassified - Midvale, UT

Full-time - Intern

Midvale, UT

About the position

The Digital Marketing Specialist Intern position at Zions Bancorporation is a summer internship designed for students pursuing a degree in Marketing or related fields. The intern will support the Enterprise Marketing team in various digital marketing projects aimed at enhancing online visibility and driving organic traffic to the company's websites. This role offers hands-on experience in executing marketing campaigns, optimizing web content, and collaborating with a dynamic team.

Responsibilities

• Assist in execution of digital marketing projects, including social media and email marketing campaigns
• Optimize website content (meta tags, headings, and content structure) to ensure content accuracy and a positive user experience
• Coordinate with the marketing team to develop SEO strategies and boost organic web traffic
• Conduct keyword research and analyze SEO trends to improve ranking opportunities
• Monitor digital ads, SEO campaign development, rankings, traffic, etc. for recommended improvements
• Build high-quality backlinks from relevant websites
• Research and knowledge share SEO, digital advertising, and web development trends with the management team
• Assist in building presentations and finalizing marketing deliverables
• Collaborate with the Enterprise Marketing department to assist with other marketing projects as needed

Requirements

• Working towards a bachelor's degree in Marketing, Communications, English, Journalism, Public Relations or another related field
• Demonstrated knowledge of SEO (preferred)
• Proficiency in social media platforms (Facebook, Instagram, LinkedIn, etc.)
• Ability to work effectively with people
• Good organizational and interpersonal skills
• Ability to express clearly and concisely ideas and concepts in written and oral form

Benefits

• relocation assistance