Micron Technology - Meridian, ID

posted 9 days ago

Full-time - Intern
Meridian, ID
Computer and Electronic Product Manufacturing

About the position

As a Product Marketing Analyst Intern at Micron Technology, you will play a crucial role in the design, creation, and implementation of a product go-to-market framework. This framework is essential for ensuring timely product introductions and facilitating quick sales ramps for Crucial and Micron products. You will collaborate with product owners and a cross-functional team to enhance product marketing strategies and processes.

Responsibilities

  • Design and create a product go-to-market framework that is ready to deploy.
  • Partner with PM/PLM, engineering, operations, channel marketing, integrated marketing, and other relevant teams to identify key criteria for successful product launches.
  • Brief the team on project progress and assist in identifying needs for success.
  • Meet with distribution, e-tail, and other partners to gather criteria for successful NPI and integrate feedback into the framework.
  • Present findings and recommendations to CPG management for integration into the existing product launch process.

Requirements

  • Currently pursuing an undergraduate degree in Marketing, Communication, Business, Computer Science, Electrical Engineering, Physics, or a related technical field, with a minor or emphasis in business or marketing.
  • Knowledge of consumer, cloud, and enterprise memory and storage products, as well as the underlying technologies of DRAM and NAND.
  • Curiosity about the business dynamics of the IT equipment channel and product routes to market.
  • Desire to learn how new products are imagined, designed, created, and delivered to the market.
  • Ability to bridge the gap between technical product concepts and customer needs.
  • Successful track record of teamwork in a multifaceted, multi-tasking team environment.
  • Excellent communication, interpersonal, and team building skills.

Nice-to-haves

  • Experience with data analysis and strategic thinking in a marketing context.
  • Familiarity with product positioning and trend identification.

Benefits

  • Choice of medical, dental, and vision plans.
  • Benefit programs that protect income during illness or injury.
  • Paid family leave.
  • Robust paid time-off program and paid holidays.
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