IT Marketing Operations Manage

Unclassified - Denver, CO

Full-time

Denver, CO

About the position

The IT Marketing Operations Manager will play a pivotal role in enhancing the marketing and sales strategies for Digital Velocity, a company focused on full-stack digital transformation solutions. This position involves managing marketing campaigns, analyzing data to improve strategies, and collaborating with sales teams to drive demand generation programs. The role requires a blend of creativity and analytical skills to effectively engage customers and partners in the digital landscape.

Responsibilities

• Enable Sales and Marketing motions for Digital Velocity
• Conduct research and analyze data generating ideas for improving marketing strategies
• Design, create, and implement campaigns and call to actions, and monitor campaign metrics, performance, and media budgets
• Create social content, and manage social presence including social calendars, brand image/voice, and campaigns
• Manage organization of marketing collateral including tagging, and creation/approval processes for collateral requests
• Manage process for prioritization and status tracking of marketing requests
• Write emails, blogs and other customer facing content
• Help create webinar series and manage webinar calendars
• Work with technology partners to build relationships and programs with AWS

Requirements

• IT B2B marketing experience
• Campaign management experience
• Sales cycle knowledge
• Experience creating selling guides, trainings, and collateral