Lead Brand Ambassador

$49,920 - $72,800/Yr

Marvin Lumber And Cedar - Roanoke, VA

posted 20 days ago

Full-time
Roanoke, VA
11-50 employees
Wood Product Manufacturing

About the position

The Lead Brand Ambassador plays a crucial role in executing annual events and neighborhood appointment setting plans within a designated region. This position involves hands-on execution of shows and events, including setup and teardown, staffing assistance, and training of Brand Ambassador employees and contractors. The Lead Brand Ambassador represents Infinity to prospective homeowner customers, ensuring effective lead generation and collaboration with the Field Marketing Manager to evaluate marketing performance and improve strategies.

Responsibilities

  • Set up and tear down shows and events, ensuring all materials are delivered and installed appropriately.
  • Represent Infinity from Marvin at shows and events, setting leads with prospective homeowner customers.
  • Assist the Field Marketing Manager in evaluating marketing performance and recommending changes to improve appointment setting performance.
  • Document appointment setting activities for internal evaluation purposes.
  • Coordinate schedules and staffing of shows and events with Brand Ambassadors.
  • Recruit and train Brand Ambassadors, including employees and contractors.
  • Collaborate with the Field Marketing Manager to deliver targeted metrics for shows and events, including customer acquisition cost and lead targets.
  • Drive company vehicle or own vehicle as needed.

Requirements

  • Prior experience coordinating show or event workers in the home improvement industry is preferred but not required.
  • Ability to set up and/or tear down up to two shows per day, involving significant physical activity.
  • Strong decision-making skills and a bias for action.
  • Ability to build strong local networks and relationships.
  • Organized and planful approach to tasks.
  • Availability to work all weekends, with few exceptions.
  • Valid driver's license with an acceptable motor vehicle record.
  • Ability to lift 40 pounds and push large displays weighing 75 pounds on wheels.
  • Ability to stand for extended periods.
  • Willingness to travel within the market/region.

Benefits

  • Health insurance
  • Paid holidays
  • Paid parental leave
  • 401(k) retirement savings match
  • $300 annual wellbeing account
  • Better Living Day (a paid day off)
  • Annual profit sharing
  • Coordinated volunteer opportunities
  • Brighter Days Fund for personal hardship support
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