Lead, Consumer Insights
inMobi•New York, NY
298d•$103,622 - $164,068
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About The Position
The Lead, Consumer Insights role is responsible for gathering, analyzing, and interpreting data to provide actionable insights that inform creative strategy, audience targeting, and media planning for marketing campaigns. This role requires a combination of analytical skills, strategic thinking, and strong communication abilities to translate complex data into clear, actionable recommendations for various stakeholders. Overall, the Insights team uses data-driven insights and information to understand consumer preferences, market trends, and competitive intelligence supporting brands across the lifecycle of campaigns.
