Lead Marketing and Proposal Specialist

CDM Smith - Fayetteville, AR

Full-time

Remote - Fayetteville, AR

Professional, Scientific, and Technical Services

About the position

The Lead Marketing & Proposal Specialist will play a crucial role in the Transportation Group at CDM Smith, focusing on large and complex project pursuits exceeding $10 million. This position involves leading the strategy during the presell stage, collaborating with various stakeholders to create compelling proposals and presentations, and ensuring that marketing materials are up-to-date and effective. The specialist will apply exceptional writing and creative skills to develop clear and persuasive content, while also facilitating brainstorming sessions and strategic planning for marketing efforts.

Responsibilities

• Serve as the lead strategist during the presell stage on large, highly complex project pursuits (>$10M).
• Provide and facilitate writing and editing for complex proposals, presentations, and marketing materials for transportation clients.
• Develop clear, concise, and compelling content for proposals and presentations.
• Participate in brainstorming, storyboarding, and strategy development sessions.
• Utilize a theme-based approach in proposal and presentation development.
• Partner with senior staff to develop strategies for regional and national conferences and other marketing opportunities.
• Update CDM Smith marketing materials, including resumes and project descriptions, ensuring they are maintained and current.

Requirements

• Bachelor's degree.
• 8 years of related experience.
• Equivalent additional directly related experience will be considered in lieu of a degree.

Nice-to-haves

• Bachelor's Degree in Marketing, Writing, Communications, or a related degree.
• Large pursuit and strategic business development planning experience.
• Proposal development experience in the Architectural/Engineering/Construction industry, specifically in the transportation market.
• Ability to lead and motivate pursuit team engagement over a long-term timeframe.
• Experience facilitating strategy/brainstorming sessions with technical and non-technical members.
• Demonstrated experience in developing theme-based messaging that highlights differentiators and solutions.
• Exceptional writing/editing/proofreading skills.
• Advanced skills in Adobe InDesign, MS Word, and PowerPoint.

Benefits

• Career growth opportunities
• Inclusive work environment
• Support for personal leadership development
• Challenging and progressive work environment