Lead Marketing and Proposal Specialist

CDM Smith - Lake Charles, LA

Full-time

Remote - Lake Charles, LA

Professional, Scientific, and Technical Services

About the position

The Lead Marketing and Proposal Specialist at CDM Smith plays a crucial role in the Transportation Group by leading strategic marketing efforts and proposal development for large-scale projects. This position involves collaborating with various stakeholders to create compelling proposals and presentations, ensuring that marketing materials are up-to-date and effectively communicate the firm's capabilities. The specialist will also engage in brainstorming sessions and strategy development for marketing initiatives, contributing to the overall success of the firm's business development efforts.

Responsibilities

• Serve as the lead strategist during the presell stage on large, highly complex project pursuits (>$10M).
• Provide and facilitate the writing and editing for complex and strategic proposals, presentations, and related marketing materials.
• Apply exceptional writing, editing, and creative abilities to develop clear, concise, and compelling content for proposals and presentations.
• Facilitate and participate in brainstorming, storyboarding, and other strategy development sessions.
• Utilize a theme-based approach in the development of proposal and presentation efforts.
• Partner with senior staff to develop strategies and implementation plans for regional and national conferences and other external marketing opportunities.
• Update CDM Smith marketing materials, including resumes, project descriptions, and qualification packages, ensuring they are maintained and up to date.

Requirements

• Bachelor's degree.
• 8 years of related experience.
• Ability to lead, motivate, and sustain pursuit team engagement over a long-term timeframe.
• Experience facilitating strategy/brainstorming sessions with both technical and non-technical members.
• Exceptional writing/editing/proofreading skills and experience editing complex narratives written by technical professionals.
• Advanced skills in Adobe InDesign, MS Word, and PowerPoint.

Nice-to-haves

• Bachelor's Degree in Marketing, Writing, Communications, or a related degree.
• Large pursuit and strategic business development planning experience.
• Proposal development experience in the Architectural/Engineering/Construction industry, specifically in the transportation market.
• Demonstrated experience in developing theme-based messaging that highlights differentiators and solutions.
• Previous experience using MS Teams, SharePoint, Excel, Qlik, Mural, and/or Salesforce.

Benefits

• Career growth and development opportunities.
• Inclusive work environment that fosters personal leadership.
• Support for learning and professional development.